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Company Description ALAANAK | شركة تسويق الكتروني | شركة اعلانك is a digital marketing agency that provides a range of creative and technical services, including motion graphics, graphic design, and website design and development. The company supports clients in building strong online brand identities through visually appealing and user-friendly digital assets. In addition to design services, ALAANAK offers comprehensive digital marketing and SEO solutions to enhance visibility and drive measurable results. Team members collaborate on integrated campaigns that combine creative content with performance-focused strategies. Role Description This is a full-time, on-site role based in Alexandria for a Social Media Marketing Specialist. The specialist will manage day-to-day social media activities, including planning, creating, and publishing content across multiple platforms in alignment with brand and campaign objectives. Responsibilities include developing social media calendars, monitoring engagement, responding to comments and messages, and optimizing content based on performance insights and trends. The role involves collaborating with designers and other marketing team members, coordinating paid and organic social campaigns, and preparing regular reports on reach, engagement, and conversions. The specialist will also contribute ideas to enhance brand awareness, support lead generation efforts, and ensure consistent messaging across all digital channels. Qualifications Strong skills in Social Media Marketing and Social Media Content Creation, with experience managing brand channels and campaigns. Knowledge of Digital Marketing and Marketing principles, including audience targeting, campaign planning, and performance analysis. Effective Communication skills, with the ability to collaborate across teams and engage online communities in a professional manner. Familiarity with social media analytics tools and platform insights (e.g., Meta Business Suite, Instagram Insights, Tik Tok Analytics). Ability to create and brief visual content in coordination with motion graphics and graphic design teams. Organizational skills and attention to detail, with the ability to manage multiple campaigns and deadlines. Previous experience in an agency or digital marketing environment is preferred. Relevant education in Marketing, Communications, Business, or a related field is beneficial.

<h2 class="h5">Job description</h2> <div class="t-break" data-jb-field="description"> <p>A skilled Copywriter with 4 to 6 years of experience in creating compelling marketing content is sought. The ideal candidate will be responsible for producing high-quality marketing materials that enhance brand identity and drive sales through various digital and traditional channels.</p><p><b>Responsibilities: </b></p><ul><li>The Copywriter will create professional marketing content including advertisements, brochures, landing pages, email campaigns, and creative texts specific to brands.</li><li>Understanding the services offered in depth and transforming them into clear and persuasive marketing messages targeting the appropriate audience and prompting them to take action (purchase, register, contact).</li><li>Working directly with the marketing team to ensure the alignment of texts with visual advertisements and the overall strategy of the campaign.</li><li>Preparing and developing diverse content that supports the company's activities (articles, posts, short videos, informative texts).</li><li>Improving content performance based on performance indicators (Conversion Rate, Leads, CTR).</li><li>Experience in writing Performance Marketing ads.</li><li>Writing professional posts for social media that align with the visual and verbal identity of the company.</li><li>Simplifying accounting and tax concepts and transforming them into easily understandable and appealing content for potential clients.</li><li>Preparing script scenarios for informative or promotional videos related to accounting and tax services.</li><li>Continuously researching content trends in the financial and accounting field to fuel new ideas.</li></ul><p><br></p> </div><h2 class="h5">Skills</h2> <div data-jb-field="skills"><ul><li>Minimum 4 years of practical experience in writing marketing content, preferably in accounting, legal, or financial consulting fields.</li><li>High ability to simplify financial and tax terms in an easy and professional language.</li><li>Excellent writing skills in Arabic (knowledge of English is preferred).</li><li>Familiarity with SEO basics in marketing content writing.</li><li>Ability to think creatively and generate ideas suitable for the audience interested in accounting services.</li><li>Skills in preparing short informative video scripts.</li><li>Good knowledge of social media platforms and content creation methods tailored to each platform.</li><li>Good organizational skills and the ability to manage content evaluation effectively.</li><li>Effective collaboration with other teams (Design – Marketing – Sales).</li><li>Experience in marketing companies or working with multiple clients is preferred.</li></ul><p><br></p></div>

<h2 class="h5">Job description</h2> <div class="t-break" data-jb-field="description"> <p><em><strong>This role is open to candidates based in LATAM, Africa, and Eastern Europe. Please note that as this role supports U.S.-based clients, candidates must be available to work during U.S. business hours aligned with the client’s time zone.</strong></em></p><br><p>Our client is a full-service advertising, digital media, and AI-forward marketing agency serving local, regional, government, education, and public-sector clients. The agency is expanding its organic-search capabilities and developing a modern SEO offering that combines traditional search strategy with Generative Engine Optimization (GEO) and Answer Engine Optimization (AEO).</p><br>Role Overview<p>The SEO &amp; GEO Specialist will develop and manage organic-search strategies for the agency and its clients, combining traditional SEO practices with emerging GEO and AEO approaches. The role will focus on improving discoverability across traditional search engines and AI-powered search experiences through technical SEO, content strategy, local SEO, analytics, and reporting.</p><br><p>This is a strategic, hands-on role responsible for identifying organic-growth opportunities, implementing SEO improvements, testing emerging search practices, and helping develop a scalable SEO + GEO service offering for the agency.</p><br>Location<p>Fully Remote | 9:00 AM - 5:00 PM EST | 20 hours a week| Part-time</p><br>Key ResponsibilitiesSEO Strategy &amp; Organic Growth<ul><li><p>Conduct comprehensive SEO audits covering technical SEO, on-page optimization, content, website structure, local search, and organic performance.</p><br></li><li><p>Develop client-specific SEO roadmaps based on business objectives, current performance, competition, and audience search behavior.</p><br></li><li><p>Conduct keyword research, search-intent analysis, competitive analysis, and topic research.</p><br></li><li><p>Identify high-impact organic-growth opportunities and prioritize recommendations based on expected business impact.</p><br></li><li><p>Establish measurable SEO goals and KPIs for assigned client accounts.</p><br></li></ul>On-Page SEO &amp; Content Strategy<ul><li><p>Optimize existing website content, including page titles, meta descriptions, headings, URLs, internal links, image attributes, and page structure.</p><br></li><li><p>Identify content gaps and recommend blogs, landing pages, FAQs, resource pages, service pages, and other search-driven content.</p><br></li><li><p>Develop SEO and GEO content briefs for writers, social media teams, creative teams, and web partners.</p><br></li><li><p>Create keyword maps, topic clusters, and content strategies aligned with audience questions and search intent.</p><br></li><li><p>Ensure website content supports organic visibility and a clear, useful user experience.</p><br></li></ul>Technical &amp; Local SEO<ul><li><p>Identify technical SEO issues involving crawling, indexing, redirects, broken links, duplicate content, canonical tags, sitemaps, robots directives, page speed, and mobile usability.</p><br></li><li><p>Review website architecture and provide clear technical recommendations to developers and web partners.</p><br></li><li><p>Identify opportunities to implement schema markup and structured data.</p><br></li><li><p>Manage or support local SEO initiatives, including Google Business Profile optimization, local keyword strategies, location-based content, and citation consistency.</p><br></li><li><p>Monitor Google Search Console and other SEO tools to identify technical issues and optimization opportunities.</p><br></li></ul>GEO &amp; AEO Strategy<ul><li><p>Research how clients, brands, services, and competitors appear across AI-powered search and answer experiences.</p><br></li><li><p>Identify high-value questions and natural-language queries used across search engines, voice assistants, and AI platforms.</p><br></li><li><p>Develop content and information-architecture recommendations that improve clarity, entity signals, topical authority, and machine understanding.</p><br></li><li><p>Identify opportunities for FAQs, question-based content, structured information, reputable third-party mentions, citations, and digital authority-building.</p><br></li><li><p>Monitor emerging GEO, AEO, and AI-search practices, tools, and measurement approaches.</p><br></li><li><p>Test practical GEO and AEO strategies, document findings, and distinguish meaningful opportunities from unsupported claims.</p><br></li></ul>Analytics, Reporting &amp; Client Collaboration<ul><li><p>Monitor performance through Google Analytics 4, Google Search Console, keyword rankings, traffic, conversions, impressions, clicks, engagement, and agreed-upon KPIs.</p><br></li><li><p>Prepare monthly SEO reports explaining performance changes, their significance, and recommended next steps.</p><br></li><li><p>Present SEO findings and recommendations to clients and internal stakeholders.</p><br></li><li><p>Collaborate with social media, content, creative, production, paid media, and web teams to align SEO insights with broader marketing initiatives.</p><br></li></ul>AI, Automation &amp; Service Development<ul><li><p>Identify repetitive SEO, reporting, research, and auditing tasks that could benefit from AI-assisted workflows and automation.</p><br></li><li><p>Develop reusable processes for SEO research, reporting, content planning, and audits.</p><br></li><li><p>Help refine and package the agency's SEO + GEO service offering for current and future clients.</p><br></li><li><p>Stay informed about evolving search behavior, AI tools, and organic-discovery trends.</p><br></li></ul>QualificationsExperience<ul><li><p>4+ years of hands-on SEO experience, ideally within an agency or multi-client environment.</p><br></li><li><p>Experience managing SEO strategies across technical SEO, on-page optimization, content planning, analytics, and reporting.</p><br></li><li><p>Experience managing multiple client accounts and priorities.</p><br></li><li><p>Experience with local SEO is strongly preferred.</p><br></li></ul>Skills<ul><li><p>Strong working knowledge of Google Analytics 4, Google Search Console, Semrush, Ahrefs, Screaming Frog, Google Business Profile, and comparable SEO platforms.</p><br></li><li><p>Experience working with WordPress or other content management systems.</p><br></li><li><p>Ability to identify technical SEO issues and provide actionable recommendations to developers and web partners.</p><br></li><li><p>Strong keyword research, search-intent analysis, content strategy, and competitive research skills.</p><br></li><li><p>Ability to analyze organic-search performance and translate findings into prioritized recommendations.</p><br></li><li><p>Experience with Looker Studio or similar reporting platforms.</p><br></li><li><p>Ability to create clear SEO reports and explain complex search findings to clients and internal stakeholders.</p><br></li><li><p>Strong organizational skills and ability to manage multiple client accounts and competing priorities.</p><br></li><li><p>Ability to test emerging search approaches, document results, and identify practical optimization opportunities.</p><br></li></ul>Preferred Skills<ul><li><p>Familiarity with schema markup and structured data.</p><br></li><li><p>Familiarity with AI-assisted research.</p><br></li><li><p>Knowledge of Generative Engine Optimization (GEO).</p><br></li><li><p>Knowledge of Answer Engine Optimization (AEO).</p><br></li><li><p>Familiarity with AI-search visibility and emerging organic-discovery practices.</p><br></li></ul>What Success Looks Like<ul><li><p>Clients have clear, prioritized SEO and GEO roadmaps aligned with meaningful business outcomes.</p><br></li><li><p>Technical SEO, content, local-search, and authority-building opportunities are consistently identified and addressed.</p><br></li><li><p>SEO reporting provides clients and internal teams with clear visibility into performance and recommended next steps.</p><br></li><li><p>SEO insights contribute to stronger content, social media, web, and broader campaign strategies.</p><br></li><li><p>The agency develops a practical, differentiated SEO + GEO offering that can scale across its client base.</p><br></li></ul>Opportunity<p>The SEO &amp; GEO Specialist will have the opportunity to help shape the future of organic search within a growing AI-forward agency, combining established SEO fundamentals with emerging GEO and AEO practices while developing a scalable service offering across a diverse client base.</p><br><strong><u>Application Process:</u></strong>To be considered for this role these steps need to be followed:<ul><li><p>Fill in the application form</p><br></li><li><p>Record a video showcasing your skill sets</p><br></li></ul> </div>

<p>We are seeking a Junior SEO Specialist to support organic search growth through keyword research, on-page SEO optimisation, performance monitoring, and collaboration with content teams. This role is well suited to someone starting their career in digital marketing, with an interest in search engines, data-led content, AI-enabled tools, and continuous learning. The role is based in Hungary within the CVM &amp; Marketing VOIS department.</p><p>Conduct keyword research using AI-enhanced and traditional SEO tools. Support on-page SEO optimisation across web pages to improve organic visibility. Collaborate with content teams by providing clear, practical recommendations to improve search performance. Monitor rankings, traffic, and performance metrics, and contribute to regular SEO reporting. Support quality checks for technical SEO issues identified by senior team members. Stay informed about evolving SEO practices, search trends, and AI developments in digital marketing</p><p><strong>Desired Candidate Profile</strong></p><ul><li>You have a basic understanding of SEO principles and Google Search Console.</li><li>You are familiar with SEO tools such as SEMrush, Ahrefs, SurferSEO, or similar platforms.</li><li>You are interested in using AI tools for content support, keyword research, and data analysis.</li><li>You are comfortable working with spreadsheets, dashboards, and performance data.</li><li>You are curious about digital trends and motivated to learn in a fast-changing search environment.</li><li>You may have up to five years of SEO or digital marketing experience.</li><li>A degree in marketing, communications, data science, or a related field would be beneficial.</li></ul><p>Concerned you may not meet every requirement? Vodafone is committed to creating an inclusive workplace where everyone can thrive. If you are excited about this role but your experience does not align exactly with every aspect of the job description, you are encouraged to apply. You may be the right candidate for this or another opportunity, and the recruitment team will support you in exploring where your skills fit best.</p>

<p>The role will focus on building a consistent pipeline of high-quality B2B content across Decima s website, blog, LinkedIn, and other digital channels, with particular emphasis on data centers, mission-critical projects, project controls, program management, and regional delivery across KSA and the UAE. RESPONSIBILITIES Develop and manage a structured content calendar aligned with Decima s sectors, projects, people, and market priorities. Create high-quality B2B content including: Blog articles Thought-leadership pieces LinkedIn posts Case studies Project stories Executive content Presentations and other business-development material Translate technical and project information into clear, engaging content for clients, partners, and industry audiences. Publish, update, and maintain website content through the company s Content Management System (CMS). Manage page content, formatting, links, metadata, and basic content updates within the CMS. Own keyword research across Decima s priority themes, including: Mission-critical and data center program management Project controls Program governance Construction and project delivery KSA and UAE market delivery Apply on-page SEO best practices across published content, including titles, meta descriptions, headings, internal linking, and image alt text. Monitor keyword rankings, organic traffic, engagement, and content performance. Prepare monthly SEO and content performance reports highlighting trends, improvements, and opportunities. Identify content gaps and recommend new topics based on search demand, market trends, and business priorities. Support integrated B2B campaigns across LinkedIn and other relevant digital channels. Coordinate content with business-development campaigns, outreach, and lead-generation activities. Support lead nurturing and business-development follow-up workflows. Develop dashboards and management reports covering campaigns, content performance, leads, and pipeline indicators. Coordinate with the Marketing Lead, Graphic Design team, internal technical stakeholders, and Business Development teams. Interview or gather input from internal subject-matter experts to develop credible technical content. Identify and support off-site SEO opportunities, including industry directories, guest articles, partnerships, and backlinks. Coordinate off-site content opportunities with Events and PR activities. Use AI-enabled and automation tools to improve content research, production, publishing, reporting, and marketing workflows. Maintain consistent brand voice, messaging, quality, and accuracy across published content. QUALIFICATIONS Required Qualifications Bachelor s degree in Marketing, Communications, Journalism, English, Business, or a related field. Relevant experience in SEO content writing, B2B content marketing, digital marketing, or a similar role. Strong English writing, editing, and proofreading skills. Relevant experience using CMS Demonstrated ability to create clear and engaging long-form and short-form content. Strong understanding of SEO fundamentals and keyword research. Experience with on-page SEO, including titles, meta descriptions, headings, internal links, and content optimization. Experience writing for B2B or professional audiences. Ability to translate technical or complex information into accessible, compelling content. Experience managing content calendars and multiple content priorities. Strong research skills and attention to detail. Understanding of digital campaign performance and content analytics. Strong communication and stakeholder coordination skills. Ability to work closely with technical teams and subject-matter experts. Preferred Qualifications Experience in construction, engineering consultancy, PMC, infrastructure, data centers, or professional services. Experience writing about technical, engineering, construction, or project-management topics. Exposure to B2B digital marketing, growth marketing, or demand generation. Experience with lead-generation and lead-nurturing workflows. Familiarity with Google Analytics, Google Search Console, or similar analytics tools. Experience with SEO research and monitoring platforms. Experience managing LinkedIn content for B2B brands. Familiarity with AI-enabled content and marketing tools. Experience with marketing automation or CRM platforms. Understanding of backlink development and off-page SEO. Experience developing dashboards and management-level marketing reports. POSITION DETAILS Position: SEO Content Writer Department: Business Development Location: Egypt Work Setting: Onsite Employment Type: Full-Time PRODUCTIVITY TOOLS Google Analytics Google Search Console SEO Research &amp; Keyword Tracking Tools LinkedIn Microsoft Excel Microsoft PowerPoint Microsoft Word Content Management Systems CRM / Lead Tracking Platforms AI &amp; Automation Tools Reporting and Dashboard Tools Decima International is an Equal Opportunity Employer that is committed to the safety and well-being of all. All qualified applicants will receive consideration for employment without regard to race, religion, creed, color, national origin, ancestry, sex (including pregnancy, childbirth, breastfeeding, or medical conditions related to pregnancy, childbirth, or breastfeeding), age, medical condition, marital or domestic partner status, sexual orientation, gender, gender identity, gender expression and transgender status, mental disability or physical disability, genetic information, military or veteran status, citizenship, low-income status or any other status or characteristic protected by applicable law.</p><p><strong>Desired Candidate Profile</strong></p><p>Bachelor s degree in Marketing, Communications, Journalism, English, Business, or a related field. Relevant experience in SEO content writing, B2B content marketing, digital marketing, or a similar role. Strong English writing, editing, and proofreading skills. Relevant experience using CMS Demonstrated ability to create clear and engaging long-form and short-form content. Strong understanding of SEO fundamentals and keyword research. Experience with on-page SEO, including titles, meta descriptions, headings, internal links, and content optimization. Experience writing for B2B or professional audiences. Ability to translate technical or complex information into accessible, compelling content. Experience managing content calendars and multiple content priorities. Strong research skills and attention to detail. Understanding of digital campaign performance and content analytics. Strong communication and stakeholder coordination skills. Ability to work closely with technical teams and subject-matter experts. Preferred Qualifications Experience in construction, engineering consultancy, PMC, infrastructure, data centers, or professional services. Experience writing about technical, engineering, construction, or project-management topics. Exposure to B2B digital marketing, growth marketing, or demand generation. Experience with lead-generation and lead-nurturing workflows. Familiarity with Google Analytics, Google Search Console, or similar analytics tools. Experience with SEO research and monitoring platforms. Experience managing LinkedIn content for B2B brands. Familiarity with AI-enabled content and marketing tools. Experience with marketing automation or CRM platforms. Understanding of backlink development and off-page SEO. Experience developing dashboards and management-level marketing reports.</p>

Job Title: Content Writer<br>Location: Maadi, Cairo – Hybrid<br>Employment Type: Full-Time<br>About the Role<br>We are looking for a talented bilingual Content Writer to join our creative team. If you have a passion for storytelling, a strong command of both Arabic and English, and the ability to craft compelling content across multiple platforms, we want to hear from you. This is a hybrid role based in Maadi, offering the perfect balance of in-person collaboration and remote flexibility.<br>Key Responsibilities<br>Write, edit, and proofread high-quality content in both Arabic and English for websites, blogs, social media, email campaigns, and marketing materials. Adapt tone and style to suit different audiences, brands, and platforms. Conduct thorough research on industry-related topics to produce accurate and engaging content. Collaborate with the marketing, design, and SEO teams to ensure content aligns with brand voice and strategy. Optimize content for SEO and digital performance. Manage multiple content projects and meet tight deadlines. Translate and localize content between Arabic and English as needed. Qualifications & Skills<br>Fluent in both Arabic and English (written and spoken) – native or near-native level in both. Proven experience as a Content Writer, Copywriter, or similar role (portfolio required). Excellent writing, editing, and proofreading skills in both languages. Familiarity with SEO best practices and content management systems (e.g., Word Press). Strong research skills and attention to detail. Ability to work independently and collaboratively in a hybrid setup. Bachelor’s degree in Journalism, Communications, Marketing, or a related field (preferred).

<p>A German Trading Company is looking to hire an&nbsp;<strong>SEO Specialist&nbsp;</strong>to be responsible for developing optimized web content. The&nbsp;<strong>SEO Specialist&nbsp;</strong>responsibilities include working closely with the marketing team to achieve SEO objectives, measuring the success of SEO and ROI, and assisting with the maintenance of the website's architecture to ensure user-friendliness.</p><p>He/She should have strong copywriting and analytical skills, knowledge of coding techniques, and a commitment to constantly improving on key skills. Ultimately, an SEO Executive should have outstanding knowledge of SEO, passion for the industry and time management skills</p><p><br><strong>Responsibilities:</strong></p><ul><li><p>Optimizing copy and landing pages for search engine optimization</p></li><li><p>Performing ongoing keyword research including discovery and expansion of keyword&nbsp;opportunities</p></li><li><p>Researching and implementing content recommendations for organic SEO success</p></li><li><p>Reviewing and analyzing client sites for areas that can be improved and optimized</p></li><li><p>Preparing detailed strategy reports</p></li><li><p>Work with the development team to ensure SEO best practices are properly implemented on newly developed code</p></li><li><p>Work with editorial and marketing teams to drive SEO in content creation and content programming</p></li><li><p>Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.</p></li><li><p>Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI in paid search campaigns</p></li><li><p>Track, report, and analyze website analytics and PPC initiatives and campaigns</p></li><li><p>Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies.</p></li><li><p>Optimize copy and landing pages for search engine marketing</p></li><li><p>Perform ongoing keyword discovery, expansion and optimization</p></li><li><p>Research and implement search engine optimization recommendations</p></li><li><p>Research and analyze competitor advertising links</p></li><li><p>Develop and implement link building strategy</p></li></ul><p><br>&nbsp;</p><p><strong>Requirements</strong></p><p><strong>General Requirements:</strong></p><ul><li><p>Excellent English Language is a&nbsp;<strong>Must</strong>, German Second language is a plus.</p></li><li><p>Experience in working with different departments in different countries</p></li><li><p>Commerce/Marketing/Business Admin graduate.</p></li><li><p>GUC, and AUC graduates are most welcome to apply.</p></li><li><p>Max. age is 35 years.</p></li><li><p>Total years of Experience from 1 to 3 years max.</p></li><li><p>Proficient in using MS applications, particularly Word &amp; Excel.</p></li></ul><p><strong>Key Requirements:</strong></p><ul><li><p>Prior experience in Content Marketing, Content Growth, and SEO</p></li><li><p>Working knowledge of HTML, CSS, and JavaScript development and constraints</p></li><li><p>Knowledge of ranking factors and search engine algorithms</p></li><li><p>Up-to-date with the latest trends and best practices in SEO and SEM Outstanding.</p></li><li><p>Ability to think creatively, and strategically, and identify and resolve problems</p></li><li><p>Excellent verbal and written communication skills</p></li><li><p>Ability to work within a team and independently</p></li><li><p>Familiarization with Google Analytics.</p></li><li><p>Experience with website optimization tools</p></li><li><p>Strong organizational, time management, and analytical skills</p></li></ul><p></p>

<p>Lead and optimize Elfaleh's organic search performance by improving website visibility, increasing qualified organic traffic, and supporting e-commerce growth through effective SEO strategies and best practices. Key Responsibilities</p><ul><li>Develop and execute SEO strategies to improve organic rankings, qualified traffic, and conversions.</li><li>Conduct keyword research and identify growth opportunities across product categories, landing pages, and content.</li><li>Monitor and optimize on-page SEO elements, including metadata, headings, internal linking, content structure, URLs, and schema markup.</li><li>Coordinate with developers and external partners to implement technical SEO recommendations.</li><li>Conduct regular website SEO audits to identify and resolve technical issues affecting search performance.</li><li>Monitor website indexing, crawlability, site speed, mobile performance, and Core Web Vitals.</li><li>Track keyword rankings, organic traffic, conversion rates, revenue, and other relevant SEO KPIs.</li><li>Collaborate with Content, E-Commerce, and Marketing teams to ensure SEO best practices are implemented across digital assets.</li><li>Manage and optimize local SEO initiatives where applicable.</li><li>Analyze competitors and search market trends to identify opportunities for improving organic visibility and performance.</li><li>Prepare weekly and monthly SEO performance reports with clear insights, recommendations, and action plans.</li><li>Stay updated on search engine algorithm updates, industry trends, AI developments, and SEO best practices.</li><li>Utilize AI-powered SEO tools to improve keyword research, content optimization, technical analysis, reporting, and overall workflow efficiency.</li></ul><p><strong>Desired Candidate Profile</strong></p><p>Bachelor's degree in Marketing, Digital Marketing, Business Administration, IT, or a related field.</p><p>5 8 years of experience in SEO, with proven experience managing SEO projects or initiatives.</p><p>Strong understanding of Technical SEO, On-Page SEO, and Content SEO.</p><p>Hands-on experience with SEO and analytics tools, including:</p><ul><li>Google Search Console</li><li>Google Analytics 4 (GA4)</li><li>SEMrush</li></ul><p>Strong knowledge of website structures, indexing, crawling, redirects, XML sitemaps, canonical tags, and schema markup.</p><p>Experience working with e-commerce websites is highly preferred.</p><p>Strong analytical and problem-solving skills, with the ability to translate SEO data into actionable recommendations.</p><p>Strong understanding of SEO performance metrics and reporting.</p><p>Ability to manage multiple projects, prioritize tasks, and coordinate effectively with different stakeholders.</p><p>Strong attention to detail and a results-driven mindset.</p><p>Strong Arabic and English communication skills.</p><p>Familiarity with AI-powered SEO and content optimization tools is preferred.</p><p>Required Skills: SEO</p>

<h2 class="h5">Job description</h2> <div class="t-break" data-jb-field="description"> <span>Araby Brand is looking for an SEO Specialist who can turn search data into actionable strategies and measurable organic growth.<br> This role goes beyond keyword research and meta tags.<br> We’re looking for someone who can analyze websites, identify growth opportunities, prioritize SEO actions, collaborate with Content and Development teams, and measure the impact of their work.<br> What You’ll Do Conduct Technical &amp; On-Page SEO audits Analyze Google Search Console and GA4 data Perform keyword research, search intent analysis, and keyword mapping Optimize category, product, and landing pages Identify and resolve crawling, indexing, canonical, redirect, and duplicate content issues Build effective internal linking strategies Identify content gaps and prepare SEO content briefs Analyze competitors and uncover organic growth opportunities Collaborate with Content, Development, and CRO teams Build prioritized SEO roadmaps and track results Why Join ArabyBrand?<br> Exciting bonus opportunities and incentives!<br> Comprehensive social &amp; health insurance coverage.<br> Growth Opportunities: Be part of a team that values personal and professional development, with continuous learning and career advancement opportunities.<br> Innovative Environment: Work in a dynamic, agile setting where creativity and innovation are encouraged.<br> Impactful Work: Play a crucial role in driving the growth and success of our clients' businesses.<br> Collaborative Culture: Join a passionate team dedicated to excellence and teamwork.<br> Flexible Work Arrangements: Enjoy flexible working options, including remote work, to support a healthy work-life balance.<br> What We’re Looking For 1–2 years of experience in SEO or digital marketing.<br> Basic understanding of on-page, off-page, and technical SEO.<br> Familiarity with tools like Google Analytics, Google Search Console, Ahrefs, or SEMrush.<br> Strong research and analytical skills.<br> Good communication skills.<br> Eagerness to learn and grow.<br> Ability to work in a fast-paced environment.<br> Nice to Have Experience with WordPress or any CMS.<br> Basic knowledge of HTML/CSS.<br> Understanding of content optimization.<br></span> </div>

<h2 class="h5">Job description</h2> <div class="t-break" data-jb-field="description"> <span>We are looking for a results-driven B2B Marketing Specialist with proven experience generating qualified leads for IT services companies.<br> This role is focused on building a predictable pipeline of business opportunities across the MENA region by targeting technology decision-makers such as CTOs, IT Directors, CIOs, CISOs, and Procurement Managers.<br> The ideal candidate understands how to combine outbound and inbound marketing strategies to generate measurable business opportunities—not just website traffic or social media engagement.<br> Key Responsibilities Develop and execute B2B lead generation strategies for IT services.<br> Build targeted campaigns aimed at enterprise decision-makers across the MENA region.<br> Generate Marketing Qualified Leads (MQLs) and support their conversion into Sales Qualified Leads (SQLs).<br> Plan and manage multi-channel campaigns using LinkedIn, email marketing, webinars, content marketing, SEO, paid advertising, and Account-Based Marketing (ABM).<br> Create compelling messaging tailored to different buyer personas.<br> Work closely with Sales and Business Development teams to improve lead quality and conversion rates.<br> Optimize landing pages, lead magnets, and marketing funnels.<br> Track campaign performance and continuously improve ROI through data analysis.<br> Monitor industry trends, competitors, and emerging marketing opportunities within the IT services market.<br> 4+ years of B2B marketing experience, preferably within an IT services, software, cloud, cybersecurity, or digital transformation company.<br> Proven success in generating qualified B2B leads.<br> Experience marketing to enterprise technology decision-makers.<br> Strong understanding of demand generation and lead nurturing.<br> Hands-on experience with LinkedIn campaigns, email outreach, CRM platforms, and marketing automation tools.<br> Excellent analytical skills with experience measuring campaign performance.<br> Strong written and verbal communication skills in English.<br> Arabic is a plus.<br> Experience targeting customers across the MENA region is highly preferred.<br> Key Performance Indicators (KPIs) Marketing Qualified Leads (MQLs) Sales Qualified Leads (SQLs) Number of booked sales meetings Cost per Qualified Lead (CPL) Lead-to-opportunity conversion rate Pipeline value generated Campaign ROI Email response and LinkedIn engagement rates</span> </div>

<p><strong>M3aarf &amp; MindLuster</strong> are looking for a <strong>Senior SEO Specialist</strong> to lead organic growth across our online learning platforms.</p><p>With thousands of course and category pages and a large international audience, we’re looking for someone who understands how to grow SEO at scale and can combine <strong>Technical SEO, Content SEO, Programmatic SEO, and AI Search / GEO</strong>.</p>Responsibilities<ul><li>Own and execute the SEO strategy for M3aarf and MindLuster.</li><li>Identify opportunities to increase organic traffic, rankings, and course discovery.</li><li>Conduct technical SEO audits and work directly with developers to implement improvements.</li><li>Optimize course, category, skill, and landing pages for search intent.</li><li>Develop scalable SEO strategies for websites with <strong>tens of thousands of pages</strong>.</li><li>Improve site architecture, internal linking, crawlability, and indexation.</li><li>Manage keyword research, clustering, mapping, and competitor analysis.</li><li>Identify and resolve duplicate/thin content, cannibalization, and indexing issues.</li><li>Define SEO requirements for new product features and page templates.</li><li>Develop <strong>Programmatic SEO</strong> opportunities to create valuable search-driven pages at scale.</li><li>Optimize structured data / Schema markup and SERP appearance.</li><li>Monitor performance using Google Search Console, GA4, Ahrefs/Semrush, and other SEO tools.</li><li>Analyze rankings, impressions, CTR, conversions, and organic growth opportunities.</li><li>Build strategies for international SEO, with particular focus on <strong>GCC markets, especially Saudi Arabia</strong>.</li><li>Stay ahead of Google algorithm changes and evolving search behavior.</li><li>Develop <strong>GEO / AI Search optimization</strong> strategies to improve visibility across AI-powered discovery platforms such as ChatGPT, Gemini, Claude, and AI search experiences.</li><li>Work closely with Product, Development, Content, and Catalog teams.</li></ul>Requirements<ul><li><strong>3+ years of hands-on SEO experience</strong>, preferably with large or high-traffic websites.</li><li>Strong experience with <strong>Technical SEO and Content SEO</strong>.</li><li>Proven track record of growing organic traffic and rankings.</li><li>Strong understanding of crawling, rendering, indexing, canonicalization, sitemaps, robots.txt, redirects, and Core Web Vitals.</li><li>Experience optimizing websites with thousands of dynamically generated pages.</li><li>Strong knowledge of Google Search Console, GA4, Ahrefs/Semrush, Screaming Frog, and keyword research tools.</li><li>Good understanding of HTML and how modern websites are rendered and indexed.</li><li>Strong analytical and problem-solving skills.</li><li>Ability to turn SEO analysis into clear tasks for developers and content teams.</li><li>Experience with <strong>Programmatic SEO, international SEO, or GEO/AI Search optimization</strong> is a strong plus.</li><li>Experience in <strong>EdTech, marketplaces, directories, or other large-scale platforms</strong> is a plus</li></ul><p><br></p>

<p>We are looking for a talented <strong>Arabic SEO Content Writer</strong> who understands the GCC audience, particularly Saudi Arabia, and can create high-quality, search-optimized content that attracts organic traffic, increases engagement, and drives course enrollments and certificate purchases.</p>Key Responsibilities<ul><li>Develop and execute an SEO-driven content strategy targeting Saudi Arabia, UAE, and other GCC markets.</li><li>Write engaging, high-quality Arabic content for course pages, category pages, landing pages, blog articles, and educational resources.</li><li>Conduct keyword research focused on GCC search behavior, user intent, and regional terminology.</li><li>Optimize content for traditional search engines (SEO) and AI-powered search experiences (GEO/AEO).</li><li>Create compelling SEO titles, meta descriptions, headings, FAQs, and conversion-focused copy.</li><li>Identify content gaps, trending skills, and high-demand educational topics in GCC markets.</li><li>Optimize existing content to improve rankings, organic traffic, CTR, and conversions.</li><li>Develop content that targets commercial and transactional keywords related to online courses and professional certificates.</li><li>Collaborate with SEO, Product, and Marketing teams to improve organic acquisition and conversion rates.</li><li>Use Google Search Console, Google Analytics 4, Ahrefs, Semrush, and AI tools to identify content opportunities.</li><li>Analyze content performance and continuously improve results based on data.</li><li>Ensure content follows SEO best practices, demonstrates E-E-A-T principles, and provides genuine value to learners.</li></ul>Requirements<ul><li>3+ years of experience in SEO content writing, preferably in EdTech, e-learning, or digital platforms.</li><li>Excellent Arabic writing skills with a strong understanding of Saudi and GCC language preferences.</li><li>Proven experience in keyword research, search intent analysis, and on-page SEO.</li><li>Solid understanding of SEO, GEO, and AI-powered search optimization.</li><li>Experience using Google Search Console, GA4, Ahrefs, or Semrush.</li><li>Ability to write both informational and conversion-focused content.</li><li>Familiarity with content optimization, internal linking, and topical authority.</li><li>Experience using AI writing and research tools such as ChatGPT or Claude while maintaining editorial quality and originality.</li><li>Strong analytical skills and ability to make content decisions based on performance data.</li><li>Basic understanding of HTML and CMS platforms is a plus.</li></ul>Key Performance Indicators (KPIs)<ul><li>Growth in non-branded organic traffic from GCC countries.</li><li>Improvement in keyword rankings for Saudi and GCC search queries.</li><li>Increase in organic course enrollments and certificate purchases.</li><li>Growth in organic CTR and engagement.</li><li>Number of high-quality, optimized pages published or improved.</li><li>Organic conversion rate improvements.</li></ul>What We Offer<ul><li>Opportunity to work on a rapidly growing e-learning platform.</li><li>Direct impact on M3aarf's expansion across GCC markets.</li><li>Collaborative environment with SEO, Product, and Marketing teams.</li><li>Opportunities for professional growth and ownership of content initiatives.<br></li></ul>

Job Title: Content Writer Location: Maadi, Cairo – Hybrid Employment Type: Full-Time About the Role We are looking for a talented bilingual Content Writer to join our creative team. If you have a passion for storytelling, a strong command of both Arabic and English, and the ability to craft compelling content across multiple platforms, we want to hear from you. This is a hybrid role based in Maadi, offering the perfect balance of in-person collaboration and remote flexibility. Key Responsibilities Write, edit, and proofread high-quality content in both Arabic and English for websites, blogs, social media, email campaigns, and marketing materials. Adapt tone and style to suit different audiences, brands, and platforms. Conduct thorough research on industry-related topics to produce accurate and engaging content. Collaborate with the marketing, design, and SEO teams to ensure content aligns with brand voice and strategy. Optimize content for SEO and digital performance. Manage multiple content projects and meet tight deadlines. Translate and localize content between Arabic and English as needed. Qualifications & Skills Fluent in both Arabic and English (written and spoken) – native or near-native level in both. Proven experience as a Content Writer, Copywriter, or similar role (portfolio required). Excellent writing, editing, and proofreading skills in both languages. Familiarity with SEO best practices and content management systems (e.g., Word Press). Strong research skills and attention to detail. Ability to work independently and collaboratively in a hybrid setup. Bachelor’s degree in Journalism, Communications, Marketing, or a related field (preferred). What We Offer Competitive salary (based on experience). Hybrid work model – Maadi office with remote flexibility. Friendly and creative work environment. Opportunities for professional growth and development. Social insurance and other benefits as per Egyptian labor law.

Company Description Gebhaly is an Egypt-based automated platform that enables customers to purchase products from multiple international websites in the USA, UK, UAE, Turkey, and China with ease. Customers simply paste product links into the platform, receive a clear itemized final cost with no hidden fees, and pay using a range of local and international payment methods. Gebhaly manages the entire process, including purchasing, international shipping, customs clearance, and home delivery, typically within 7 to 14 days after items reach its warehouses. Through innovative technology and an online retailer system, Gebhaly also serves businesses as a cross-border partner, helping them deliver products to Egypt, handle customs in both countries, and track shipments. The company supports online retailers in expanding their reach while overcoming language, shipping, payment, currency, and regulatory challenges.<br>Role Description The Senior Growth & Performance Marketer role is a full-time, on-site position based in Heliopolis. This role is responsible for designing, executing, and optimizing data-driven growth strategies across digital channels to acquire, engage, and retain both individual customers and business partners. Day-to-day tasks include managing performance marketing campaigns, tracking key growth metrics, running experiments and A/B tests, and analyzing funnel performance to identify opportunities for improvement. The Senior Growth & Performance Marketer will collaborate closely with product, marketing, and operations teams to refine value propositions, improve conversion rates, and scale lead generation efforts. The role also involves reporting on campaign performance, recommending budget allocation, and staying current with growth marketing best practices and tools.<br>Qualifications Demonstrated expertise in Growth Marketing and Growth Hacking to design and execute scalable customer and revenue acquisition strategies. Strong proficiency in Marketing Analytics and Web Analytics to interpret data, optimize funnels, and measure campaign performance. Proven experience in Lead Generation, including designing and managing multi-channel acquisition campaigns and nurturing qualified leads. Advanced skills with analytics and advertising platforms (e.g., Google Analytics, Meta Ads, Google Ads, attribution tools) and A/B testing frameworks. Solid understanding of digital marketing channels (paid search, social, display, email, referral, and SEO) and their role in growth strategies. Experience in e-commerce, cross-border commerce, or logistics-focused businesses is highly beneficial. Ability to work with cross-functional teams, communicate insights clearly, and translate data into actionable recommendations. Bachelor’s degree in Marketing, Business, Data Analytics, or a related field, or equivalent practical experience.

<p>Responsibilities: Develop and implement SEO strategies tailored to each client s business objectives, industry, audience, and competitive landscape. Conduct comprehensive website SEO audits covering technical, on-page, content, and off-page factors. Perform keyword research, keyword mapping, search intent analysis, and competitor analysis. Identify organic search opportunities and translate them into actionable SEO recommendations. Optimize website pages, including titles, meta descriptions, headings, internal linking, URL structures, image optimization, and content structure. Develop SEO content recommendations and briefs based on keyword opportunities, search intent, and audience needs. Work closely with Cayan's Content &amp; Strategy team to ensure content is optimized for search without compromising brand voice or communication strategy. Collaborate with the Website Development team on technical SEO requirements, website structure, redirects, indexing, crawlability, schema markup, page speed, Core Web Vitals, and other SEO-related implementations. Monitor website health, crawling, indexing, rankings, organic traffic, conversions, and overall search performance. Identify and troubleshoot SEO issues that may negatively impact website visibility or performance. Develop and support off-page SEO and backlink strategies when relevant. Monitor algorithm updates, search trends, competitor activity, and changes in SEO best practices. Prepare clear monthly SEO reports highlighting performance, insights, completed actions, opportunities, and recommended next steps. Translate SEO data into business-relevant insights rather than reporting rankings and traffic in isolation. Maintain clear documentation of SEO recommendations, implementation requirements, and progress across assigned accounts. Manage SEO priorities and deliverables across multiple client accounts according to agreed timelines.&nbsp;</p><p><strong>Desired Candidate Profile</strong></p><p>Proven professional experience in SEO, preferably across multiple brands, industries, or agency clients. Strong knowledge of technical SEO, on-page SEO, content SEO, and off-page SEO. Strong understanding of keyword research, search intent, SERP analysis, and competitor analysis. Hands-on experience with Google Search Console, Google Analytics 4, Google Keyword Planner, and professional SEO tools such as SEMrush, Ahrefs, Screaming Frog, or equivalent platforms. Good understanding of website architecture, indexing, crawling, redirects, canonicalization, structured data/schema, XML sitemaps, robots.txt, and Core Web Vitals. Ability to conduct SEO audits independently and turn findings into prioritized, actionable recommendations. Strong analytical skills and the ability to interpret SEO performance beyond surface-level metrics. Ability to work collaboratively with account management, strategy, content, performance, and web development teams. Strong organization and time-management skills with the ability to manage multiple accounts simultaneously. Excellent command of English. Arabic SEO experience is a strong advantage. Experience working with websites targeting Egypt and/or GCC markets is a plus. Familiarity with AI-driven search, Generative Engine Optimization (GEO), and evolving search behavior is a plus.</p>