وظائف مُحسِّن محركات البحث - القاهرة مصر

<p><strong>**** FOR APPLICANTS: All screening questions are required!! Applications with missing answers are automatically rejected. ****</strong></p><p></p><p>Renewable Energy Pros is hiring a B2B Digital Marketing Specialist to manage digital marketing campaigns and approve content direction before publishing.</p><p>The role is responsible for turning client goals into clear marketing plans, running paid ads, reviewing performance, and making sure every content piece supports the agreed strategy.</p><p><br><strong>Key Responsibilities</strong></p><h3><strong>Planning</strong></h3><ul><li><p>Create digital marketing plans based on goals, audience, market, and competition.</p></li><li><p>Define the marketing funnel, key messages, content lines, and channel roles.</p></li><li><p>Define KPIs for each strategy, campaign, and channel.</p></li><li><p>Set campaign objectives, target audiences, budgets, and expected outcomes.</p></li><li><p>Estimate expected campaign results based on each assigned budget.</p></li><li><p>Build monthly marketing directions for content, ads, SEO, and landing pages when needed.</p></li><li><p>Translate client business goals into clear digital actions.</p></li></ul><p></p><h3><strong>Media Buying &amp; Copywriting</strong></h3><ul><li><p>Plan and manage paid campaigns across LinkedIn, Youtube, Meta, Google, or other relevant platforms.</p></li><li><p>Set campaign structure, targeting, budgets, placements, and bidding strategy.</p></li><li><p>Launch, monitor, and optimize campaigns based on performance.</p></li><li><p>Test audiences, creatives, messages, offers, and landing pages.</p></li><li><p>Track campaign results and decide what to scale, pause, or change.</p></li><li><p>Control media spend and make sure it supports the client’s objectives.</p></li></ul><p></p><h3><strong>Content Direction &amp; Approval</strong></h3><ul><li><p>Set the strategic direction for content calendars and campaign ideas.</p></li><li><p>Review content pieces before publishing.</p></li><li><p>Approve, reject, or request edits on content based on plan alignment.</p></li><li><p>Make sure visuals, captions, hooks, and calls-to-action support the campaign goal.</p></li><li><p>Perform copywriting tasks to ensure quality and adherence to strategy.</p></li><li><p>Ensure content is not posted unless it fits the approved direction.</p></li></ul><p></p><h3><strong>Performance Review</strong></h3><ul><li><p>Review campaign, content, SEO, and website performance when relevant.</p></li><li><p>Identify weak points in targeting, messaging, content, offers, or landing pages.</p></li><li><p>Prepare clear recommendations based on data.</p></li><li><p>Adjust campaigns based on actual performance, not assumptions.</p></li><li><p>Report what worked, what failed, and what should happen next.</p></li></ul><p></p><h3><strong>Team Collaboration</strong></h3><ul><li><p>Brief graphic designers, social media specialists, SEO specialists, and developers when needed.</p></li><li><p>Work with Account Managers to understand client requirements and feedback.</p></li><li><p>Join client or internal meetings when strategic input is needed.</p></li><li><p>Make sure execution teams understand the strategy before starting work.</p></li><li><p>Keep marketing activities aligned across content, ads, SEO, and website touchpoints.</p></li></ul><p></p><p><strong>Requirements</strong></p><h2><strong>Required Experience</strong></h2><ul><li><p>3-6 years of experience in digital marketing.</p></li><li><p>Strong hands-on experience in media buying.</p></li><li><p>Proven experience managing paid campaigns with real budgets.</p></li><li><p>Experience creating marketing strategies, campaign plans, and content directions.</p></li><li><p>Experience reviewing content and giving clear strategic feedback.</p></li><li><p>Agency experience is preferred.</p></li></ul><p></p><h2><strong>Required Skills</strong></h2><ul><li><p>Strong media buying skills.</p></li><li><p>Strong understanding of LinkedIn, Youtube and Google Ads.</p></li><li><p>Good understanding of LinkedIn Ads, and other platforms.</p></li><li><p>Strong understanding of digital funnels.</p></li><li><p>Strong content judgment.</p></li><li><p>Strong analytical thinking.</p></li><li><p>Ability to read reports and make decisions from data.</p></li><li><p>Ability to brief creative and technical teams clearly.</p></li><li><p>Good understanding of SEO, landing pages, and website conversion basics.</p></li><li><p>Strong written and verbal communication skills.</p></li></ul><p></p>

<p>Takwene is a YouTube-certified partner and a full-service interactive agency specializing in digital content management and distribution within the media and entertainment industry, particularly in the MENA region. We focus on audience growth, digital rights management, and YouTube APIs, empowering creators and talents.</p><p>The role we are looking for an experienced youtube content Manager with at least 3 years of hands-on YouTube channel management, a sharp eye for SEO and metadata, comfort navigating rights enforcement tools (Content ID, Rights Manager), and the operational discipline to run publishing pipelines at scale across multiple partner accounts.</p><p><b><br></b></p><p><b>What will you do</b></p><ul><li>Manage end-to-end content operations for partner-owned channels across YouTube, Meta, and other digital platforms.</li><li>Execute SEO, metadata, publishing, and content optimization strategies to maximize visibility, discoverability, and audience engagement.</li><li>Manage CMS operations, including asset ingestion, metadata optimization, label setup, content organization, and library maintenance.</li><li>Design and manage data-driven content calendars, publishing workflows, and programming schedules aligned with business objectives.</li><li>Analyze channel and content performance to identify optimization opportunities, improve audience growth, and refine content strategies.</li><li>Ensure YouTube content complies with platform policies and implement best practices for SEO, thumbnails, metadata, and algorithm-driven optimization.</li><li>Manage YouTube Content ID and Meta Rights Manager, including asset/reference management, ownership configuration, rights enforcement, and conflict resolution.</li><li>Resolve copyright claims, ownership disputes, and unauthorized content usage while ensuring compliance with platform policies and protecting intellectual property.</li><li>Manage YouTube Live Streams, including streamed setup, scheduling, metadata configuration, monitoring, troubleshooting, and post-stream optimization.</li><li>Manage Facebook Pages monetization, including payout setup, transfers, and monetization troubleshooting is a Plus.</li></ul><p><strong>Desired Candidate Profile</strong></p><ul><li>From 3- 5 years experience in Content Management and Optimization of youtube and other platforms (Facebook, tiktok, etc)</li><li>Bachelor s degree of mass communication or equivalent.</li><li>Very good Arabic &amp; English reading and writing skills.</li><li>Proven experience managing successful YouTube channels.</li><li>Strong understanding of YouTube SEO.</li><li>Strong knowledge of YouTube Studio &amp; Analytics.</li><li>Strong understanding of Facebook, TikTok, Instagram, and X algorithms.</li><li>Excellent knowledge of Community Guidelines and Copyright Policies across all platforms.</li><li>Islamic or news Content management Experience is a big plus.</li></ul>

<p>Job Description - Technical SEO: crawl health, site speed, structured data and indexation - Content roadmap and on-page optimisation - Rankings tracking and competitor monitoring - Coordinate with paid search on brand term strategy</p><p><strong>Desired Candidate Profile</strong></p><p>Qualifications - 3 to 5 years in technical SEO, ideally on a large catalogue site - Hands-on with crawling tools, Search Console and log file analysis - Able to write and brief content, not only audit it - Marketplace or large e-commerce experience preferred</p>

<p>We are looking for an experienced and results-driven Marketing Lead to take full ownership of the marketing function and drive the strategy, execution, and performance that support business growth. The ideal candidate is a hands-on marketing professional with strong expertise in performance marketing, SEO, paid media, and data-driven decision-making.</p><p>Key Responsibilities</p><ul><li>Develop and execute the overall marketing strategy in alignment with business objectives.</li><li>Own and optimize SEO and Google Ads performance to drive growth and maximize ROI.</li><li>Lead content direction and brand positioning across relevant marketing channels.</li><li>Manage and oversee the external marketing agency, ensuring high-quality and effective deliverables.</li><li>Evaluate and challenge agency outputs based on performance, quality and business objectives.</li><li>Analyze marketing data and translate insights into clear, actionable recommendations.</li><li>Forecast, plan and continuously optimize marketing performance and key KPIs.</li><li>Identify opportunities to improve campaign effectiveness, lead generation and overall marketing performance.</li><li>Take end-to-end ownership of marketing activities, from strategy and planning through execution and optimization.</li></ul><p><strong>Desired Candidate Profile</strong></p><ul><li>Proven experience in Performance Marketing, with strong expertise in SEO and Paid Media.</li><li>Demonstrated experience in developing and executing end-to-end marketing strategies.</li><li>Strong analytical and data-driven mindset with the ability to turn data into actionable business insights.</li><li>Experience managing, evaluating or working closely with external marketing agencies.</li><li>Strong understanding of digital marketing channels, performance metrics and campaign optimization.</li><li>Excellent strategic thinking, problem-solving and decision-making skills.</li><li>Strong communication and stakeholder management skills.</li><li>High level of ownership, accountability and results orientation.</li><li>Ability to work independently and manage multiple priorities in a fast-paced environment.</li></ul><p>Competitive Salary</p><p>Medical Insurance</p><p>Social Insurance</p>

<h2 class="h5">Job description</h2> <div class="t-break" data-jb-field="description"> <p><em><strong>This role is open to candidates based in LATAM, Africa, and Eastern Europe. Please note that as this role supports U.S.-based clients, candidates must be available to work during U.S. business hours aligned with the client’s time zone.</strong></em></p><br><p>Our client is a premier plastic surgery and medical aesthetics practice based in Beverly Hills, California, recognized for delivering exceptional surgical and non-surgical aesthetic treatments alongside a luxury patient experience. As the practice continues to expand its brand presence, they are seeking an experienced <strong>Marketing Manager</strong> to lead integrated marketing initiatives that strengthen brand awareness, drive patient acquisition, and position the practice as a leader within the luxury aesthetics industry.</p><br>Role Overview<p>The <strong>Marketing Manager</strong> will be responsible for developing and executing comprehensive marketing strategies across digital, traditional, public relations, experiential, and content marketing channels. The <strong>Marketing Manager</strong> will oversee advertising campaigns, social media strategy, public relations, influencer partnerships, SEO, website optimization, CRM marketing, event execution, and performance analytics while ensuring all marketing initiatives reinforce the practice's premium brand positioning. This role is ideal for someone with experience in luxury aesthetics, plastic surgery, beauty, or wellness marketing who enjoys combining creativity, strategy, and analytics to drive measurable business growth.</p><br>Location<p><strong>Fully Remote | </strong>9:00 AM - 5:00 PM PST</p><br>Key ResponsibilitiesDigital &amp; Traditional Advertising<ul><li><p>Develop and manage integrated marketing campaigns across digital and traditional advertising channels.</p><br></li><li><p>Optimize Google Ads, paid social campaigns, display advertising, and lead generation initiatives.</p><br></li><li><p>Oversee print, direct mail, radio, and outdoor advertising campaigns targeting affluent audiences.</p><br></li><li><p>Collaborate with creative teams to develop compelling campaign assets.</p><br></li></ul>Social Media &amp; Content Strategy<ul><li><p>Manage and grow the company's presence across Instagram, TikTok, Facebook, YouTube, LinkedIn, and X.</p><br></li><li><p>Develop content calendars featuring patient stories, before-and-after results, physician highlights, educational content, and influencer collaborations.</p><br></li><li><p>Analyze social media performance and optimize content based on engagement metrics.</p><br></li><li><p>Monitor industry trends within aesthetics, beauty, and wellness.</p><br></li></ul>Public Relations &amp; Brand Management<ul><li><p>Develop and execute public relations strategies that elevate brand awareness.</p><br></li><li><p>Build relationships with media outlets, journalists, editors, and luxury lifestyle publications.</p><br></li><li><p>Manage press releases, media outreach, and feature opportunities.</p><br></li><li><p>Secure speaking engagements, podcast appearances, television opportunities, and industry recognition for practice leadership.</p><br></li></ul>Experiential Marketing &amp; Partnerships<ul><li><p>Plan and execute VIP events, patient appreciation events, influencer experiences, launch events, and brand activations.</p><br></li><li><p>Coordinate participation in conferences, beauty expos, and luxury networking events.</p><br></li><li><p>Develop strategic partnerships with luxury brands and community organizations.</p><br></li></ul>Influencer &amp; Community Engagement<ul><li><p>Identify and manage influencer partnerships and brand ambassador programs.</p><br></li><li><p>Strengthen online reputation through proactive review management.</p><br></li><li><p>Build community engagement initiatives that support patient referrals and advocacy.</p><br></li></ul>Website, SEO &amp; CRM Marketing<ul><li><p>Oversee website updates and optimize user experience, landing pages, and lead generation.</p><br></li><li><p>Implement local SEO strategies to improve search visibility.</p><br></li><li><p>Develop segmented email marketing campaigns for patient acquisition and retention.</p><br></li><li><p>Utilize CRM platforms to manage lead nurturing and marketing automation.</p><br></li></ul>Marketing Analytics &amp; Performance<ul><li><p>Track campaign performance across advertising, social media, website traffic, lead generation, and events.</p><br></li><li><p>Analyze KPIs including ROI, conversions, engagement, and patient acquisition metrics.</p><br></li><li><p>Deliver monthly reporting with actionable recommendations.</p><br></li><li><p>Continuously optimize marketing strategies using data-driven insights.</p><br></li></ul>QualificationsExperience<ul><li><p><strong>5+ years</strong> of experience in marketing within plastic surgery, medical aesthetics, beauty, luxury wellness, or a related industry.</p><br></li><li><p>Experience managing integrated digital and traditional advertising campaigns.</p><br></li><li><p>Experience leading public relations initiatives and media outreach.</p><br></li><li><p>Experience planning experiential marketing events and influencer campaigns.</p><br></li><li><p>Experience managing SEO, website optimization, and CRM-driven marketing initiatives.</p><br></li><li><p>Experience developing data-driven marketing strategies that improve brand awareness and patient acquisition.</p><br></li></ul>Skills<ul><li><p>Strong expertise with <strong>Google Ads</strong> and paid search advertising.</p><br></li><li><p>Experience managing <strong>Meta Ads (Facebook &amp; Instagram)</strong> campaigns.</p><br></li><li><p>Strong social media strategy and content marketing experience.</p><br></li><li><p>Experience with public relations and media relations.</p><br></li><li><p>Experience planning luxury events and experiential marketing campaigns.</p><br></li><li><p>Knowledge of SEO best practices and website optimization.</p><br></li><li><p>Experience with CRM platforms such as <strong>HubSpot</strong>, <strong>Salesforce</strong>, <strong>PatientNow</strong>, or <strong>TouchMD</strong>.</p><br></li><li><p>Experience with email marketing and lead nurturing campaigns.</p><br></li><li><p>Understanding of HIPAA-compliant marketing practices.</p><br></li><li><p>Strong copywriting and storytelling skills.</p><br></li><li><p>Excellent analytical skills with the ability to measure campaign performance and ROI.</p><br></li><li><p>Strong project management and organizational skills.</p><br></li><li><p>Ability to manage multiple marketing initiatives simultaneously.</p><br></li></ul>What Success Looks Like<ul><li><p>Brand awareness and patient acquisition consistently improve through integrated marketing efforts.</p><br></li><li><p>Marketing campaigns generate measurable growth in qualified patient inquiries and conversions.</p><br></li><li><p>Social media, PR, and influencer initiatives strengthen the practice's luxury brand positioning.</p><br></li><li><p>Website performance, SEO rankings, and lead generation continue to improve.</p><br></li><li><p>Marketing reporting provides actionable insights that drive business decisions.</p><br></li><li><p>Marketing initiatives consistently reinforce a premium patient experience across every customer touchpoint.</p><br></li></ul>Opportunity<p>This is an exciting opportunity to join a prestigious Beverly Hills aesthetics practice where you'll lead marketing initiatives that directly influence brand growth and patient acquisition. As the <strong>Marketing Manager</strong>, you'll have the opportunity to shape the marketing strategy of a luxury healthcare brand, collaborate with leadership, and drive impactful campaigns across digital, traditional, and experiential marketing channels.</p><br><strong><u>Application Process:</u></strong>To be considered for this role these steps need to be followed:<ul><li><p>Fill in the application form</p><br></li><li><p>Record a video showcasing your skill sets</p><br></li></ul> </div>

<h2 class="h5">Job description</h2> <div class="t-break" data-jb-field="description"> <strong>Kempinski Palace Cairo<br>SCOPE</strong>&nbsp;<br>The scope of the position is to position the brand website as the priority channel of electronic distribution, and to optimize the hotel’s overall digital presence. <br>The E- Commerce and Digital Marketing Manager – Lifestyle is responsible for leading the digital presence of Royal Maxim Palace Kempinski’s for Food &amp; Beverage venues, Spa and lifestyle offerings across all relevant platforms. The role focuses on the local market visibility, social engagement, and driving guests and traffic through compelling content, targeted digital campaigns, influencer engagement and active community management — all in alignment with the Kempinski brand voice and commercial objectives.<br>&nbsp;<br><strong>OVERALL OBJECTIVES</strong>&nbsp;<br>The job of <strong>E-Commerce &amp; Digital Marketing Manager</strong> is executed satisfactorily by:&nbsp;<br><ul><li>Ensuring accuracy of the property content and presentation on the brand and GHA websites, as well as third party portals, directories and websites where the hotel is listed and/or distributes inventory.&nbsp;</li><li>Report, analyze and act upon the Kempinski website statistics (using brand key performance indicators); &nbsp;</li><li>Assist in reaching the targeted website sales and distribution goals.&nbsp;</li><li>Ensuring consistent brand delivery through social and digital channels.&nbsp; Supporting the brand’s channel and distribution strategy. &nbsp;</li></ul><br><strong>MAIN RESPONSIBILITIES:</strong> <br><strong><em>1.</em></strong> <strong><em>Strategy &amp; Campaign Development</em></strong><br><ul><li>&nbsp;Develop and execute comprehensive digital marketing strategies aligned with the hotel’s overall business objectives &amp; revenue goals. Plan a clear calendar focused on local audiences and lifestyle positioning.</li><li>Conduct market research, competitor analysis, and audience segmentation to identify opportunities and optimize campaign performance.</li><li>&nbsp;Stay up to date with the latest digital marketing trends, tools, and best practices, particularly within the hospitality sector.</li><li>&nbsp;Partner with F&amp;B, Spa, PR, E-Commerce and Revenue teams to shape high-impact campaigns for outlets, seasonal promotions, weekend concepts, events and offers.</li><li>&nbsp;Analyze campaign performance and adjust based on engagement, reach and ROI.</li><li>&nbsp;Establish and implement the hotel’s F&amp;B annual advertising plan for digital channels.</li><li>&nbsp;Work on the annual digital marketing strategy for the F&amp;B, Spa and lifestyle offers.</li><li>&nbsp;Ensure brand and marketing messages on all platforms align with hotel campaigns and corporate identity guidelines.</li></ul><strong><em>2. Digital Advertising &amp; Paid Campaigns (Local F&amp;B, Spa &amp; Lifestyle Campaigns)&nbsp;</em></strong><br><ul><li>&nbsp;Plan, execute and optimize paid digital campaigns across Meta, Google and relevant local platforms.</li><li>&nbsp;Manage budgets, bid strategies, keyword research, ad copy creation, and landing page optimization for maximum ROI.</li><li>&nbsp;Monitor campaign performance, analyze data, and generate reports on key metrics such as to improve effectiveness.</li><li>&nbsp;Align advertising initiatives with feeder market dynamics and commercial objectives.</li><li>&nbsp;Check the trending social channels in our feeder markets and the know-how on conducting paid campaigns on them. For example, on Snapchat, VK, Weibo, WeChat…etc.&nbsp;</li><li>&nbsp;Track and report on paid campaign results and digital ROI.</li></ul><strong><em>3. Performance Monitoring, Analytics &amp; Reporting:&nbsp;</em></strong><br><ul><li>&nbsp;Track, analyze, and report on key digital marketing KPIs (e.g., website traffic, conversion rates, ROI, social media engagement, email performance).</li><li>&nbsp;Provide regular insights and recommendations for optimizing&nbsp; &nbsp; &nbsp; campaign performance and achieving marketing objectives.</li><li>&nbsp;Utilize various analytical tools to gain actionable insights.</li><li>&nbsp;Prepare weekly and monthly reports tracking social growth, content engagement, and campaign ROI.</li><li>&nbsp;Monitor competitor activity to maintain market leadership.</li><li>&nbsp;Benchmark electronic media trends and share proactive insights with the marketing team.</li></ul><strong><em>4. Social Media Management</em></strong><br><ul><li>&nbsp;Own and manage the hotel’s social media channels (Instagram, Facebook, LinkedIn), with a priority on lifestyle storytelling and local engagement.</li><li>&nbsp;Develop and implement the hotel's social media strategy, including content creation, scheduling, and community engagement across relevant platforms.</li><li>&nbsp;Monitor social media channels for mentions, reviews, and trends, responding to inquiries and feedback promptly.</li><li>&nbsp;Analyze social media performance and adapt strategies to maximize reach, engagement, and conversions.</li><li>&nbsp;Curate visually engaging, authentic and on-trend content that reflects the mood and experience of our venues.</li><li>&nbsp;Engage with followers, respond to DMs, comments and inquiries, and monitor sentiment and trends.</li><li>&nbsp;Ensure consistent representation of the brand across platforms.</li></ul><strong><em>5.</em></strong> <strong><em>Email Marketing</em></strong><br><ul><li>&nbsp;Cooperate with the hotel E-Commerce &amp; Digital Strategy Manager to develop and execute email marketing campaigns, including newsletters, promotional offers, and loyalty programs, using the CRM system.</li><li>&nbsp;Collaborate with the E-Commerce &amp; Digital Strategy Manager to manage emails lists segmentation, A/B testing, and performance tracking to optimize open rates, click-through rates, and conversions.</li><li>&nbsp;Cooperate with the E-commerce &amp; Digital Strategy Manager to&nbsp; &nbsp; &nbsp; actively develop&nbsp; &nbsp; &nbsp; and maintain a database of local guests and patrons through online and offline solicitation.</li><li>&nbsp;Design and send engaging newsletters featuring offers, events, menus, and Spa treatments.</li><li>&nbsp;Ensure all email marketing complies with corporate standards and local data privacy laws.</li></ul><strong><em>6.</em></strong> <strong><em>Content Creation &amp; Visual Branding</em></strong><br><ul><li>&nbsp;Collaborate with the marketing team to create engaging and relevant digital content (e.g., blog posts, videos, infographics, virtual tours) that attracts and converts target audiences.</li><li>&nbsp; Ensure all F&amp;B &amp; Lifestyle digital content is brand-consistent and optimized for various platforms. Oversee production of content (photos, videos, reels, stories, creative copy) for all F&amp;B And Lifestyle digital campaigns.</li><li>&nbsp;Collaborate with PR, photographers, designers and content creators to generate high-quality visuals and messaging.</li><li>&nbsp;Maintain a curated image and video library aligned with Kempinski brand guidelines.</li><li>&nbsp;Upload the photos &amp; videos on Picture Park, follow up on the approval process to update other connected solutions such as Ice portal etc. to ensure that the latest approved photos &amp; videos are updated &amp; uploaded on relevant digital channels.&nbsp;</li><li>&nbsp;Ensure professional artwork designs for digital collaterals (e-flyers, e-posters, digital menus) are reviewed and aligned with quality standards.</li><li>&nbsp;Brainstorm and conceptualize campaign visuals and layouts to bring F&amp;B and Spa experiences to life, including outside catering &amp; social events.</li></ul><strong><em>7. Influencer &amp; Community Engagement</em></strong><br><ul><li>&nbsp;Identify and engage with relevant local &amp; international influencers, KOL and content creators.</li><li>&nbsp;Plan collaborations, activations and giveaways in coordination with the PR and Marketing teams.</li><li>&nbsp;Support community outreach and content partnerships.</li></ul><strong><em>8. Website &amp; Listings Management</em></strong><br><ul><li>Ensure that hotel website pages, menus, promotions, and event listings are up-to-date, accurate and SEO-optimized.</li><li>Cooperate with the ecommerce &amp; Digital Strategy Manager in managing &amp; implementing SEO strategies for F&amp;B (on-page, off-page, technical) to improve organic search ranking and drive traffic.</li><li>&nbsp;Liaise with eCommerce &amp; Digital Strategy Manager on F&amp;B content alignment on relevant platforms.</li><li>&nbsp;Avoid duplication of images and content; ensure signature visuals are highlighted for related platforms.</li></ul><strong><em>9. Online Reputation &amp; Review Management</em></strong><br><ul><li>Collaborate with the Director of Marketing on maintaining the up-to-date content including special offers &amp; visual assets on all digital channels including review portals such as GMB reviews, TripAdvisor, OTAs review sections… etc. Collaborate with the e-commerce manager on maintaining the up-to-date content including special offers &amp; visual assets on all digital channels including review portals such as GMB reviews, TripAdvisor, OTAs review sections… etc.&nbsp;</li><li>Monitor F&amp;B online reviews across platforms, while the overall online reviews management and representation of the hotel remain under the capacity of the eCommerce &amp; Digital Strategy Manager.&nbsp; &nbsp;&nbsp;</li><li>Highlight relevant feedback and escalate recurring guest concerns to F&amp;B and Spa.&nbsp; &nbsp; &nbsp;&nbsp;</li><li>Track online sentiment and integrate feedback into marketing insights</li></ul><strong><em>10. Training/Education&nbsp;</em></strong><br><ul><li>&nbsp;Participate in mandatory corporate web related trainings offered and brief the respective heads of department where necessary.&nbsp;</li><li>&nbsp;Participate in the monthly Revenue &amp; E-Commerce corporate calls.&nbsp;</li></ul>Additional responsibilities and tasks can be added at any time according to the needs of the business and of the hotel.&nbsp;<br><br> </div>

<p>A growing premium women’s fashion and activewear brand in Cairo is looking for a creative, motivated and hands on</p><p>Social Media &amp; Brand Growth Specialist to join the team.</p><p>We are looking for someone who understands fashion, social media, ecommerce and the female lifestyle audience, and</p><p>who genuinely enjoys building brands.</p><p>This is not simply a media buying role. We want someone who can think creatively, bring fresh ideas and take</p><p>ownership of the brand’s digital growth.</p><p>Responsibilities include:</p><p>• Planning and managing Instagram and TikTok content</p><p>• Developing creative campaign and content ideas</p><p>• Coordinating photoshoots, reels and creator content</p><p>• Building relationships with influencers, creators and relevant communities</p><p>• Helping improve the website and online customer journey</p><p>• Supporting SEO and Google search visibility</p><p>• Managing and improving Google Business Profile and Google reviews</p><p>• Coordinating with developers, photographers, designers and performance marketing teams when needed</p><p>• Following fashion, wellness and social media trends closely</p><p>• Helping increase both online sales and physical store awareness</p><p>• Monitoring performance and suggesting new ideas based on results</p><p>• Preparing a clear monthly report covering social growth, website traffic, Google visibility, SEO progress, customer</p><p>acquisition and sales performance</p><p>The brand name will be disclosed to shortlisted candidates.</p><p><strong>Requirements</strong></p><ul><li><p>2 to 5 years of relevant experience in social media, digital marketing, ecommerce, fashion, beauty or lifestyle brands</p></li></ul><p>• Excellent understanding of Instagram and TikTok</p><p>• Strong fashion sense and visual taste</p><p>• Creative thinker with fresh ideas</p><p>• Strong written and spoken English</p><p>• Excellent communication skills</p><p>• Comfortable working around shoots, creators, events and store activations</p><p>• Familiarity with Shopify, SEO, Google Business Profile, Google Ads or Meta Ads is a strong advantage</p><p>• Understanding of influencer and creator marketing</p><p>• Highly organized, proactive and able to work independently</p><p>• Based in Cairo, preferably close to New Cairo</p><p>• Genuine interest in fashion, wellness and lifestyle</p><p></p>

<p>We are looking for an experienced Digital Marketer to join our team and contribute to strengthening our digital presence and growing our business in the technology solutions market. The role includes managing digital advertising campaigns, social media accounts, content creation, SEO, performance analysis, and preparing periodic reports.</p><p><strong>Requirements</strong></p><ul><li><p>Minimum of 2 years of experience in digital marketing.</p></li><li><p>Experience managing advertising campaigns across Google and Meta platforms.</p></li><li><p>Good knowledge of Search Engine Optimization (SEO) and content marketing.</p></li><li><p>Ability to analyze performance and interpret reports and digital metrics.</p></li><li><p>Experience setting up event tracking and pixels.</p></li><li><p>Experience managing social media accounts and creating marketing content.</p></li><li><p>Excellent communication, time-management, and teamwork skills.</p></li></ul><p></p>

<h2 class="h5">Job description</h2> <div class="t-break" data-jb-field="description"> Company Description<br><p><strong>Homzmart</strong>&nbsp;is an end to end community that connects home professionals with homeowners who can browse home designs, furniture, accessories&nbsp;and products and also can find reviews, referring professionals, take advice from professionals and read articles about home improvement.</p><br><br>Job Description<br><p>- Technical SEO: crawl health, site speed, structured data and indexation<br> - Content roadmap and on-page optimisation<br> - Rankings tracking and competitor monitoring<br> - Coordinate with paid search on brand term strategy</p><br><br>Qualifications<br><p>- 3 to 5 years in technical SEO, ideally on a large catalogue site<br> - Hands-on with crawling tools, Search Console and log file analysis<br> - Able to write and brief content, not only audit it<br> - Marketplace or large e-commerce experience preferred</p><br><br><br> </div>

<ul><li><p>Plan and manage digital marketing campaigns across relevant channels.</p></li><li><p>Manage social media platforms and develop engaging content strategies.</p></li><li><p>Set up and monitor paid advertising campaigns and optimize performance.</p></li><li><p>Track marketing KPIs, leads, conversions, and overall campaign performance.</p></li><li><p>Support SEO activities and improve online visibility.</p></li><li><p>Conduct market and competitor analysis to identify opportunities.</p></li><li><p>Analyze campaign data and provide insights and recommendations.</p></li><li><p>Collaborate with internal teams to achieve marketing and business objectives.</p></li></ul><p></p><p><strong>Requirements</strong></p><ul><li><p>Minimum 2 years of experience in Digital Marketing.</p></li><li><p>Strong experience in social media management, paid advertising campaigns, performance analysis, and KPIs.</p></li><li><p>Experience in SEO, Content Strategy, Leads &amp; Conversions.</p></li><li><p>Ability to analyze the market and competitors and develop effective marketing campaigns.</p></li><li><p>Previous experience with Noon or Jumia is highly preferred.</p></li><li><p>Strong analytical, communication, and teamwork skills.</p></li></ul><p></p>

<ul><li><p>We are looking for a results-driven Digital Marketing Specialist to plan, execute, and optimize data-driven campaigns across paid media, SEO, email, and social platforms. Working closely with the marketing, design, and content teams, the role focuses on growing traffic, generating qualified leads, and improving conversions through continuous testing, accurate tracking, and clear performance reporting. The ideal candidate combines creativity with strong analytical skills and stays current with the latest digital tools, platforms, and AI-driven practices.</p></li><li><p>Plan, execute, and optimize multi-channel digital campaigns across paid social (Meta, Snapchat, TikTok, LinkedIn), search (Google Ads), email, and other relevant platforms.</p></li><li><p>Manage day-to-day paid media performance, including audience targeting, bidding, creative testing, and allocation of campaign budgets to maximize ROAS and ROI.</p></li><li><p>Lead on-page, technical, and content SEO initiatives to grow organic visibility and traffic, and monitor keyword rankings and site health.</p></li><li><p>Own the company website’s marketing performance: improve user experience, landing pages, and conversion rates through A/B testing and CRO best practices.</p></li><li><p>Set up and maintain tracking and analytics (GA4, Google Tag Manager, pixels and conversion APIs) to ensure accurate, privacy-compliant data collection.</p></li><li><p>Build and manage email and marketing automation workflows, including segmentation, lead nurturing, and CRM integration.</p></li><li><p>Analyze campaign and channel performance, and produce clear reports and dashboards with actionable insights and optimization recommendations for management and stakeholders.</p></li><li><p>Collaborate with design, content, and sales teams to develop engaging, on-brand campaigns aligned with business goals.</p></li><li><p>Coordinate with external agencies, freelancers, and vendors to ensure timely, high-quality deliverables.</p></li><li><p>Leverage AI tools and emerging digital marketing trends to improve efficiency, content production, and campaign performance.</p></li><li><p>Ensure all marketing activities comply with company policies, platform guidelines, and applicable advertising and data protection regulations.</p></li><li><p>Perform other related duties as assigned.</p></li></ul><p></p><p></p><p><strong>Requirements</strong></p><ul><li><p>Good understanding of SEO, SEM, content marketing, and email marketing.</p></li><li><p>Experience using Google Analytics 4, Google Search Console, and reporting dashboards.</p></li><li><p>Strong knowledge of digital marketing KPIs, including CPC, CTR, CPA, conversion rate, and ROAS.</p></li><li><p>Excellent written and verbal communication skills.</p></li><li><p>Strong analytical, organizational, and problem-solving skills.</p></li></ul><p></p>

Marketing Director Experience textiles- FMCG- manufacturing industry from 16 to 21 Years Strategic Planning & Execution: Develop product marketing strategies, including product positioning, value propositions, targetcustomer segments, and launch plans, in collaboration with Product Development and Sales Develop and implement comprehensive annual marketing plans aligned with business objectivesand revenue targets Define and execute go-to-market strategies for new product launches and existing portfoliopromotion Conduct market research, competitive analysis, and customer insights to inform marketingstrategies Monitor market trends, competitor products, pricing, and customer preferences to identifyopportunities for product portfolio development Identify new market opportunities and segments for business expansion Establish marketing KPIs, track performance metrics, and deliver regular reports to executivemanagement Allocate marketing budget strategically across channels to maximize ROI Lead rebranding initiatives and brand positioning strategies as needed2. Brand Management & Communications: Oversee all aspects of brand development, management, and protection Ensure brand consistency across all touchpoints, materials, and communications Develop compelling brand narratives that differentiate our brands and products in the market Manage corporate communications, public relations, and media relations Cultivate relationships with media outlets, journalists, and industry influencers Handle crisis communications and reputation management Oversee production of marketing collateral including brochures, presentations, signage, andpromotional materials Digital Marketing & Lead Generation: Lead digital marketing strategy including website, SEO/SEM, social media, email marketing, andonline advertising Oversee social media presence across all platforms (Linked In, Facebook, Instagram, etc.) Implement marketing automation and CRM systems to nurture leads and track customer journeys Optimize conversion funnels and improve lead quality and quantity Analyze digital analytics and adjust strategies based on performance data Manage relationships with digital agencies, vendors, and technology platforms Stay current with digital marketing trends, tools, and best practices4. Team Leadership & Development: Recruit, lead, mentor, and develop a high-performing marketing team Set clear objectives, provide regular feedback, and conduct performance evaluations Foster a collaborative, creative, and results-oriented team culture Delegate responsibilities effectively and empower team members Identify training and development needs to build team capabilities Manage external agencies, consultants, and contractors5. Stakeholder Management & Partnerships: Collaborate closely with Sales, Product Development, Production, and Operations teams to alignmarketing strategies with business and customer requirements. Build and maintain strategic relationships with distributors, retailers, key customers, agents, andother relevant channel partners. Partner with Sales and Customer Service teams to strengthen customer relationships, satisfaction, andretention. Develop co-marketing programs with corporate clients and partners Represent the company at industry events, conferences, and networking forums Coordinate with legal and compliance teams to ensure regulatory adherence in all marketingactivities Key Performance Indicators (KPIs)1. Marketing Contribution to Business Growth Revenue growth supported by marketing initiatives: % increase in revenue from marketingsupported products, markets, or customers. New customer acquisition: Number of new customers acquired through marketing-supportedactivities. Qualified opportunities: Number/value of qualified leads or business opportunities generated. New market/segment expansion: Number of new markets or customer segments successfullydeveloped.2. Marketing ROI & Budget Efficiency Marketing ROI: % return on marketing investment. Campaign performance: % of campaigns achieving predefined objectives/targets. Cost efficiency: Cost per qualified lead/customer acquired (EGP).

<p><strong>About the Job:</strong> The Senior Marketing Executive will play a key role in developing and executing marketing strategies that strengthen our brand, drive business growth, and support client success. Working closely with internal teams and external partners, this role will be responsible for planning and managing multi-channel campaigns, creating impactful content, and optimizing digital marketing initiatives. The ideal candidate will bring a mix of creativity and analytical thinking, ensuring marketing activities not only enhance brand visibility but also deliver measurable results.</p><h3>Key Duties &amp; Responsibilities:</h3><h4>Strategy &amp; Planning</h4><ul><li>Develop and implement marketing plans aligned with company objectives.</li><li>Conduct market research and competitor analysis to identify trends and opportunities.</li><li>Contribute to the annual marketing budget and monitor spending.</li></ul><h4>Campaign Management</h4><ul><li>Plan, execute, and optimize multi-channel marketing campaigns (digital, social media, email, offline, events).</li><li>Track and measure campaign performance, providing insights and recommendations.</li><li>Collaborate with internal and external stakeholders (agencies, designers, content creators).</li></ul><h4>Content &amp; Branding</h4><ul><li>Ensure brand consistency across all channels and materials.</li><li>Oversee the creation of marketing collateral, website content, and promotional material.</li><li>Develop engaging content to support campaigns, thought leadership, and employer branding initiatives.</li></ul><h4>Digital Marketing</h4><ul><li>Manage SEO, SEM, social media, and email marketing initiatives.</li><li>Analyze website traffic and digital campaigns to maximize ROI.</li><li>Stay updated on emerging digital marketing tools and trends.</li></ul><h4>Events &amp; Partnerships</h4><ul><li>Organize and manage events, exhibitions, sponsorships, and partnerships.</li><li>Represent the company at industry events to enhance brand visibility.</li></ul><h4>External Marketing (Accounts Growth)</h4><ul><li>Collaborate with the commercial team to design tailored marketing strategies for client accounts.</li><li>Develop and execute campaigns that boost engagement, visibility, and sales volumes.</li><li>Create customized marketing activations and seasonal campaigns to support client objectives.</li><li>Monitor campaign performance and provide recommendations for continuous improvement.</li><li>Act as a marketing consultant for accounts, ensuring alignment between client needs and company solutions.</li></ul><h3>Required Skills &amp; Abilities:</h3><ul><li>Strong knowledge of digital marketing tools, analytics, and campaign management.</li><li>Excellent communication, presentation, and copywriting skills.</li><li>Creative thinker with strong project management and problem-solving abilities.</li><li>Ability to manage multiple projects and meet deadlines in a fast-paced environment.</li><li>Familiarity with CRM and marketing automation platforms is a plus.</li></ul><h3>Education &amp; Experience:</h3><ul><li>Bachelor s degree in Marketing, Business Administration, Communications, or related field.</li><li>+2 years of proven experience in marketing, preferably within a similar industry.</li></ul><h3>Comprehensive Wellbeing:</h3><ul><li>Enjoy peace of mind with our private medical insurance and life cover.</li></ul><h3>Work-Life Balance:</h3><ul><li>Achieve optimal well-being with our hybrid work environment , generous maternity and paternity benefits, and regular team-building events .</li></ul><h3>Continuous Development:</h3><ul><li>Expand your horizons through our commitment to l earning and development opportunities.</li></ul><p><strong>Desired Candidate Profile</strong></p><p>We re excited to share that Prepit has officially joined the Dsquares family! This acquisition marks a new chapter where we combine Prepit s innovation and agility with Dsquares expertise and scale to build even stronger, more impactful loyalty and engagement solutions. Our People is our Brand Developing seamless loyalty solutions is only possible with a great team. Our culture is open, collaborative, and empowering. If you're passionate, driven, and eager to make an impact you'll fit right in.</p>

<h2 class="h5">Job description</h2> <div class="t-break" data-jb-field="description"> <p><em><strong>This role is open to candidates based in LATAM, Africa, and Eastern Europe. Please note that as this role supports U.S.-based clients, candidates must be available to work during U.S. business hours aligned with the client’s time zone.</strong></em></p><br><p><strong>Client Overview</strong></p><br><p>Our client is a growing lifestyle and wall art brand built on Shopify, with a strong focus on design-forward products and a customer experience that converts. They operate at the intersection of creative content and data-driven ecommerce, running active marketing channels across email, Pinterest, Instagram, and TikTok. The team is lean, collaborative, and values proactive thinkers who can identify opportunities and act on them - not just execute tasks. With a clear growth trajectory and a leadership team that invests in its people, this is a brand where high performers gain real ownership and visibility across every layer of the business.</p><br><p><strong>Role Overview</strong></p><br><p>The<strong> Ecommerce Coordinator</strong> is a versatile, cross-functional role that sits at the heart of ecommerce operations and marketing execution. The<strong> Ecommerce Coordinator</strong> will own day-to-day Shopify maintenance, performance reporting, email marketing support via Klaviyo, and content coordination across social channels - while proactively surfacing growth opportunities and optimization recommendations. This role is built for someone analytical and creative in equal measure, who thrives in a fast-moving ecommerce environment and wants direct impact on brand performance.</p><br><p><strong>Location</strong></p><br><p>Fully Remote | 9 AM - 5 PM EST</p><br><p><strong>Key Responsibilities</strong></p><br><p><strong>Ecommerce &amp; Shopify Operations</strong></p><br><ul><li><p>Maintain <strong>Shopify</strong> SKUs, tagging, collections, product pages, navigation, internal linking, and image QA.</p><br></li><li><p>Support CRO initiatives by identifying friction points in the buyer journey.</p><br></li><li><p>Assist with landing page updates and ongoing site optimization.</p><br></li><li><p>Coordinate with external developers for technical <strong>Shopify</strong> tasks as needed.</p><br></li></ul><p><strong>Analytics &amp; Reporting</strong></p><br><ul><li><p>Track performance across <strong>Shopify Analytics</strong>, <strong>GA4</strong>, <strong>Pinterest Analytics</strong>, and <strong>Klaviyo</strong>.</p><br></li><li><p>Prepare weekly reports covering traffic, conversion, add-to-cart, email, and product metrics.</p><br></li><li><p>Analyze trends, identify opportunities, and deliver actionable recommendations.</p><br></li></ul><p><strong>CRM &amp; Email Marketing</strong></p><br><ul><li><p>Support <strong>Klaviyo</strong> campaign execution, including segmentation, list management, and basic flows.</p><br></li><li><p>Assist with subscriber growth initiatives and lifecycle marketing campaigns.</p><br></li><li><p>Provide reporting and optimization recommendations for email performance.</p><br></li></ul><p><strong>Growth Marketing &amp; Content</strong></p><br><ul><li><p>Support content ideation, creative concepting, and story pillar development.</p><br></li><li><p>Assist in content execution across <strong>Pinterest</strong>, <strong>Instagram</strong>, <strong>TikTok</strong>, and other channels.</p><br></li><li><p>Identify opportunities to improve traffic, engagement, email growth, and conversion metrics.</p><br></li></ul><p><strong>SEO &amp; Content Oversight</strong></p><br><ul><li><p>Implement basic SEO recommendations for product, collection, and blog pages.</p><br></li><li><p>Optimize meta titles, meta descriptions, alt text, and internal linking.</p><br></li><li><p>Support agency execution of blogs and check for quality and alignment with brand standards.</p><br></li></ul><p><strong>Customer Service &amp; Administrative Support</strong></p><br><ul><li><p>Provide light support for customer inquiries and order/shipping questions.</p><br></li><li><p>Maintain FAQs, SOPs, and internal documentation.</p><br></li><li><p>Assist in improving the overall customer experience and operational efficiency.</p><br></li></ul><p><strong>Qualifications - Experience</strong></p><br><ul><li><p><strong>1-3 years</strong> of experience in ecommerce, marketing operations, or digital marketing.</p><br></li><li><p>Hands-on experience with <strong>Shopify</strong> - product management, collections, and basic site operations.</p><br></li><li><p>Working knowledge of <strong>Klaviyo</strong> for email campaigns, segmentation, and flows.</p><br></li><li><p>Experience with <strong>GA4</strong> for traffic and conversion tracking and reporting.</p><br></li><li><p>Familiarity with <strong>Pinterest</strong>, <strong>Instagram</strong>, and <strong>TikTok</strong> for content scheduling and performance tracking.</p><br></li><li><p>Understanding of ecommerce reporting, <strong>SEO fundamentals</strong>, and content workflows.</p><br></li><li><p>Experience with <strong>Canva</strong> or equivalent for basic creative asset support.</p><br></li></ul><p><strong>Qualifications - Skills</strong></p><br><ul><li><p><strong>Analytical mindset</strong> - comfortable working with data to identify trends and recommend actions.</p><br></li><li><p><strong>Highly organized</strong> with strong attention to detail and the ability to manage multiple workstreams simultaneously.</p><br></li><li><p><strong>Proactive and curious</strong> - goes beyond task execution to surface opportunities and improvements.</p><br></li><li><p><strong>Creative thinker</strong> who can contribute to content ideation and brand storytelling.</p><br></li><li><p>Strong written communication skills for reporting, content, and internal documentation.</p><br></li><li><p>Reliable and self-directed, capable of working independently in a remote environment.</p><br></li></ul><p><strong>What Success Looks Like</strong></p><br><ul><li><p>Shopify product catalog and collections maintained accurately and consistently.</p><br></li><li><p>Metadata and SEO recommendations implemented effectively across product, collection, and blog pages.</p><br></li><li><p>Weekly KPI dashboards delivered on time with clear, actionable insights.</p><br></li><li><p>Content, social media, and email campaigns executed with consistency and alignment to brand standards.</p><br></li><li><p>Growth opportunities proactively identified and recommendations implemented with measurable impact.</p><br></li></ul><p><strong>Opportunity</strong></p><br><p>This role offers rare, hands-on exposure to every core function of a growing ecommerce brand - from operations and analytics to content, email marketing, and growth strategy. The <strong>Digital Marketing &amp; Ecommerce Coordinator</strong> will work directly with leadership, have a visible impact on strategic decisions, and build a diverse skill set across Shopify, Klaviyo, SEO, and social media marketing. High performers will have clear pathways to expanded responsibilities, greater ownership, and progression into senior ecommerce, digital marketing, or operational leadership roles. If you are looking for a role where your contributions are seen, valued, and rewarded - this is it.</p><br><strong><u>Application Process:</u></strong>To be considered for this role these steps need to be followed:<ul><li><p>Fill in the application form</p><br></li><li><p>Record a video showcasing your skill sets</p><br></li></ul> </div>