Management Trainee

Halwani Bros - مصر - Cairo

-To assist in the development of the marketing plan for the brand(s) and get exposed to the ‎proposed strategies that will enable the achievement of market share, volume and profit objectives.‎


-To consistently ensure that the marketing mix of the brand(s) is directed towards the regular elevation of the ‎consumer brand equity.‎


-To collect, report and analyze periodical data from the market relevant to market trends and ‎trade channels and norms.  This also involves market intelligence and consistent competitive ‎monitoring, related to brands, prices, activities and so on, such as:‎


  1. The consistent monitoring of the main KPI's in addition to other pointers such as market size, ‎market shares, distribution levels and brands' performance.‎

        2.Weekly price monitoring.‎


  • To collect, analyze and recommend media data, as well as identify proper and efficient media ‎vehicles, such as:‎

  1. Creative recommendation for media support breakdown, vehicle allocation, and budget ‎breakdowns.‎

       2. Identification of feasible and creative new media vehicles.‎


-To work closely with the advertising and media agencies towards the communication of key brand messages ‎through creative advertising campaign execution and implementation that serve the overall brand strategic ‎direction


-To handle the thorough implementation of all consumers and trade related activities in the market, ‎as agreed consumer, and trade promotions.‎


-To suggest ways to guarantee the implementation of pre-set strategies with management. One ‎main element would be the thorough implementation and follow-up on agreed relevant market ‎research requirements, as well as actively participating in any agreed new product developments ‎for the market.‎


-To follow up on sales volume achievement and targets.  This involves day to day monitoring of ‎sales rates as well as consumer off-take levels from outlets, coupled by regular trade visits to ‎ensure a close and accurate outlook of the market and the progress of brands.‎


-To participate as a member in the marketing team responsible for the development of creative ‎route for the pre-set and agreed brand strategies and positioning.‎


-To follow up on an agreed way forward actions and ensuring that execution of all steps is done in ‎a timely manner.  This applies for both internal and external functions. ‎


-To prepare and deliver several reports " a product management tool kit", and circulate to the ‎relevant stakeholders, including details of market trends, brands price monitoring, competitive ‎activities on both the trade and the consumer levels, new launches, and so on.‎


-To follow up and handle brand financials, including budgets and contribution margins.‎ 

Skills

Minimum Qualifications:


  •     Bachelor’s Degree in Marketing or any related field.

 Minimum Experience:


  •     Minimum 1 - 2 years of experience in FMCG.

 Job specific Skills:


  • Decision making at both strategic and operational levels

  • Ability to translate concepts and ideas into practical plans and activities

  • Analytical skills

  • Strong communication skills

  • Flexibility

  • Ability to act independently with minimal supervision, self-starter

تاريخ النشر: ٢٦ نوفمبر ٢٠٢٠
الناشر: Bayt
تاريخ النشر: ٢٦ نوفمبر ٢٠٢٠
الناشر: Bayt