- Strategic Advisor & Consultant:
- Develop PR strategies with clear objectives and impactful results
- Build narratives, stories and messages for each PR campaign and identify the right channels / tools to deliver these messages.
- Create action plans with clear timelines and assign team members for each task.
- Build and maintain a solid network of key opinion leaders, journalists and influencers to leverage in PR campaigns.
- Campaign Execution and Management
- Ensuring that every client campaign adheres to the overarching narratives set by the client.
- Collaborating with internal teams, such as monitoring and media relations to ensure consistent alignment and update them on workflow.
- Manage & oversee all the communications with media & influencers to ensure seamless project execution & client work.
- Content Creation and Editing:
- Draft press content (releases and announcements)
- Develop influencer & social media content e.g. drafting captions & briefs
- Media Relations & Influencers
- Build a solid understanding of the media landscape working closely with Media Relations.
- Understanding each client's target media list and how they work to be able to consult with right approach
- Reporting & Documentation
- The reports need to mirror the client's objectives and strategy, conveying more than just numbers and outcomes.
- The reports should be written strategically and highlighting the work efforts and process
Graduate with relevant degree in the arts, media or public relationsStrong interpersonal, writing and project management skills, a creative flair and deep knowledge of the media.Work experience in related fields including journalism or consulting offers transferable skills to a career in PR Agency experience is preferredEvidence of copywriting, PROJECT MANAGEMENT, Strategic planning and client liaison skillsStrong communication with excellent presentation and data analysis capabilitiesA passion for creating stories, building narratives and achieving strategic impact.Commercially aware and business savvyGood industry knowledge and contacts experience in building influential networksOutstanding organization with an ability to manage multiple projects and portfoliosService focused and sensitive to confidential information