Create and enhance a content plan for social media platforms and the website. |
Create a monthly content calendar with the content team and creative director. |
Demonstrate a clear understanding of campaign objectives and devise strategies. |
Create daily, monthly, and quarterly tasks and achievement reports. |
Contribute to the creative director in developing an annual creative content strategy. |
Collaborating with the creative director and marketing team to decide the brand taglines, campaign Slogans, and other promotional material. |
Prepare well-structured scripts for our platforms and ensure consistency (style, fonts, images, and tone). |
Proofreading for Arabic and English content. |
Ensure that the contents are compliant with copyright and data protection laws. |
Update the website, social media, and content pages periodically. |
Conduct keyword research and use SEO guidelines to optimize content title and description. |
Ensure that every piece of content has an original context. |
Create clear presentations for new concepts and creative ideas. |
Analyze competitor content to identify areas where we can improve our content. |
Study and analyze customers' behavior and preferences. |
Stay current with industry trends and seasonal events and create relevant content. |
Fact-checking long-form content pieces. |
Use the tools needed to revise, proofread, and monitor the content quality. |
Follow up with the SEO specialist to enhance website performance and optimize content. |
Coordinate with the designers and review the daily published designs and TOV. |
Manage publishing and understand how each social media platform works with mediators. |
Ensure that all tasks are done on time within planned timescales. |
Study the market and analyze competitors' platform strengths and weaknesses. |
Research industry-related topics and identify gaps in our content. |
Develop creative ideas and concepts for our campaigns. |
Writing blog posts, email newsletters, and other marketing materials. |
Coordinate with the SEO team to conduct keyword research & write effective, relevant articles/topics. |