- Research industry-related topics (combining online sources, interviews and studies)
- Write clear marketing copy to promote our products/services
- Prepare well-structured drafts using Content Management Systems
- Proofread and edit blog posts before publication
- Coordinate with marketing and design teams to illustrate articles
- Conduct simple keyword research and use SEO guidelines to increase web traffic
- Promote content on social media
- Identify customers’ needs and gaps in our content and recommend new topics
- Ensure all-around consistency (style, fonts, images and tone)
- Update website content as needed
Proven work experience as a Content Writer, Copywriter or similar rolePortfolio of published articlesExperience doing research using multiple sourcesFamiliarity with web publicationsExcellent writing and editing skills in EnglishHands-on experience with Content Management Systems (e.g. WordPress)