Job Overview

As part of Digital Virgo s strong Year-on-Year growth in the Middle East region, we are seeking a talented and rigorous Digital Marketing Analyst. Based in Cairo, you will play a key role in analyzing marketing performance, providing strategic insights, and supporting the creation of impactful digital initiatives. You will report directly to the Regional Operations Director.

Main Responsibilities:

Performance & Analytics

• Conduct competitive analysis: benchmarking, market studies, and trend identification.
• Monitor and analyze activity using clear KPIs and metrics.
• Deliver actionable insights and recommendations to improve marketing effectiveness.
• Prepare structured monthly reports on the main KPIs.

Marketing Strategy & Support

• Contribute creative ideas for marketing initiatives and campaigns.
• Collaborate with Business, and Marketing teams to enhance campaign impact.
• Support in the creation of marketing materials and messaging, ensuring alignment with regional trends.

Project & Operations

• Drive small-scale digital projects from concept to delivery.
• Liaise with and update stakeholders (Business, Technical, Operational, Marketing) on project progress.
• Track deliverables to ensure deadlines are respected.

Desired Candidate Profile

• Fluent in English and Arabic (spoken and written); French is a plus.
• Strong knowledge of digital advertising, marketing, and performance KPIs.
• Analytical mindset with attention to detail and a structured approach.
• Creative thinker able to propose ideas and collaborate with cross-functional teams.
• Proficient in productivity tools (Jira, Looker, Tableau, etc.) and Microsoft Office (Excel, PowerPoint, Word).
• Excellent interpersonal skills: team player, communicator, and collaborator.
• Previous experience in the VAS industry would be a plus.