TOPTATO is a leading Saudi fashion brand founded by designer Nafisah Alkaff, known for its distinctive approach to contemporary fashion, blending modern design with refined oriental elegance.
TOPTATO is now expanding in Egypt, and we’re looking for a Brand & Marketing Manager to lead our brand growth and marketing operations in the Egyptian market.
We’re looking for someone who combines brand thinking, creativity, e-commerce and performance marketing — and most importantly, knows how to turn ideas into execution and results.
Key Responsibilities:
• Lead Top Tato’s marketing strategy and growth in Egypt.• Plan and execute marketing campaigns and launch activities.• Develop the content strategy across Facebook, Instagram, Tik Tok and other relevant channels.• Manage content production, shoots, UGC and creators.• Build and manage influencer collaborations.• Coordinate and evaluate performance campaigns across Meta, Tik Tok and Google.• Monitor key e-commerce metrics including ROAS, CAC, conversion rate and AOV.• Identify winning products, content and campaigns based on data.• Manage agencies, freelancers and external partners when required.• Ensure Top Tato’s brand identity is maintained while adapting communication to the Egyptian market.