Qualifications Strong Analytical Skills and proficiency in Analytics tools to interpret customer data, segment users, and evaluate campaign performance. Excellent Communication abilities to collaborate with cross-functional teams, present insights, and create clear, customer-focused messaging. Demonstrated Sales experience or commercial acumen to design offers, drive product uptake, and support revenue growth initiatives. Solid Project Management skills to plan, execute, and track multiple CVM and growth campaigns simultaneously. Experience in customer value management, growth marketing, or CRM in financial services, fintech, or related industries is preferred. Familiarity with digital banking, card products, or payment solutions, and understanding of customer lifecycle management. Bachelor’s degree in Business, Marketing, Economics, Data Analytics, or a related field; advanced degrees or relevant certifications are a plus. Ability to work on-site in Egypt, with a proactive, data-driven mindset and commitment to ethical, customer-centric practices.