Job Purpose:
The Graphic Designer is responsible for creating and delivering innovative, high-quality visualsfor all Forbes Middle East social media platforms. The role involves leading creative daily postsand monthly campaigns across social media, from concept to execution, while ensuring brandconsistency and collaborating closely with editorial and social media teams.
Duties & Responsibilities:• Designing and producing engaging visual content tailored for social media platforms(Instagram, X, Linked In, Threads, You Tube, etc.) to strengthen brand visibility andaudience engagement.• Conceptualizing and creating eye-catching visual designs aligned with Forbes Middle East’s editorial direction and brand identity to reinforce the company’s presence acrossdigital platforms.• Maintaining consistent brand identity across all social media content to build a strong,recognizable brand image.• Leading and executing creative campaigns from concept to final design across multiplesocial formats (static, animated, short-form video, infographics) to deliver impactful digitalstorytelling.• Proofreading social media content for accuracy in spelling, alignment, and adherence tobrand guidelines before publishing.• Organizing and maintaining a library of templates, images, and social design assets toensure efficiency, consistency, and quick turnaround for content production.• Collaborating with social media and editorial teams to ensure visual consistency acrossall channels.• Leveraging AI-powered design tools (e.g., Adobe Firefly, Midjourney, DALL·E, Runway,etc.) to streamline workflows, boost creativity, and produce innovative designs.• Proposing and implementing enhanced visual approaches for social media formats toimprove engagement, user experience, and brand presence.• Incorporating feedback into design revisions to ensure polished, accurate, and brand compliant visuals.• Managing multiple design projects simultaneously and prioritizing tasks to ensure timelydelivery of high-quality assets.• Staying updated with design trends, AI tools, and social media standards to keep contentmodern, innovative, and competitive.• Organizing and achieving all design files and assets in a structured, professional mannerto ensure efficiency, accessibility, and consistency.
Job Specifications:• Bachelor’s degree in fine arts, or a related field.• Professional certifications in Adobe Creative Suite or related design tools are anadvantage. Experience:• 3–5 years of professional experience in graphic design, preferably within events or mediafirms.• Proven portfolio showcasing strong designs for banners and brochures.• Exposure to digital media design, social media creatives, and marketing campaigns ishighly desirable.• Advanced proficiency in Adobe Creative Suite (InDesign, Photoshop, Illustrator,Lightroom).• Strong knowledge of typography, color theory, and layout principles.• Understanding photography editing, illustration, and visual storytelling.• Familiarity with digital publishing tools and content management systems.• Strong creative vision with the ability to translate concepts into impactful visuals.• Strong attention to detail and commitment to maintaining high-quality design standards.• Ability to manage multiple projects under tight deadlines.• Dedicated and results-driven, with a strong work ethic and commitment to excellence.• Excellent communication and time management skills.• Basic knowledge of video editing or motion graphics is a plus.