Key Responsibilities Develop and manage the annual marketing calendar, including product launches, promotional offers, and seasonal campaigns. Ensure full alignment with group guidelines across visuals, messaging, and product communication. Collaborate closely with design and production teams to maintain a consistent brand identity and enhance customer experience. Partner with the performance marketing team to plan and execute tactical campaigns that drive traffic, engagement, and conversions. Create and oversee digital content that translates technical product features into clear, engaging, and customer-friendly messaging. Monitor and analyze KPIs, including sales performance, product mix, and customer insights, to optimize marketing effectiveness. Requirements2-4 years of experience in marketing, preferably within tech, food production, or retail industries. Strong ability to simplify and communicate technical product features clearly and compellingly. Good understanding of both offline and digital marketing channels. An analytical mindset with the ability to interpret data and translate insights into actions. Strong collaboration and stakeholder management skills. Excellent command of English, both written and verbal. Proactive, self-driven mindset with a strong sense of ownership.