Job Description

Roles & Responsibilities

Create, optimize, and publish high-quality SEO-friendly website content and articles

• Conduct keyword research and implement effective SEO strategies to improve rankings and organic traffic
• Manage and grow social media platforms including Facebook, Instagram, LinkedIn, TikTok, and more
• Build and execute engaging content calendars and digital marketing campaigns
• Monitor website performance, SEO rankings, and social media analytics
• Create compelling captions, marketing copy, and creative content ideas
• Analyze campaign performance and provide actionable insights and recommendations
• Collaborate closely with designers and content creators to enhance brand visibility and engagement
• Support or manage paid advertising campaigns across Meta, Google, and TikTok platforms

Desired Candidate Profile

Minimum 4 years of experience in Digital Marketing

• Strong understanding of SEO strategies, keyword research, and content optimization
• Proven experience in content creation and social media management
• Strong copywriting and communication skills
• Experience using tools such as:
  • Google Analytics
  • Google Search Console
  • Meta Business Suite
  • SEMrush
  • Ahrefs
  • or similar platforms
• Strong analytical mindset with attention to detail
• Ability to work independently, manage multiple projects, and meet deadlines