We are looking for a creative and data-driven Digital Marketing Media Buyer to join a growing furniture and interior design company. The ideal candidate will be responsible for planning, launching, managing, and optimizing paid advertising campaigns to increase brand awareness, generate qualified leads, and drive furniture and interior design sales. This role requires a strong understanding of digital advertising platforms, audience targeting, content performance, and conversion optimization within a fast-paced startup environment.

Key Responsibilities

Paid Advertising & Campaign Management

• Plan, launch, and manage paid media campaigns across multiple digital platforms
• Create and optimize campaigns for lead generation, online sales, showroom visits, and brand awareness
• Monitor campaign budgets, bidding strategies, and daily performance metrics
• Conduct A/B testing for ad creatives, audiences, and campaign objectives
• Scale successful campaigns while maintaining target cost-per-result

Platform Management

Manage campaigns on platforms including:

• Facebook and Instagram Ads
• Google Ads
• TikTok Ads
• LinkedIn Ads (if applicable)
• Retargeting and display advertising platforms

Content & Creative Coordination

• Collaborate with graphic designers, photographers, and content creators to develop high-performing ad creatives
• Coordinate furniture product campaigns, promotions, launches, and seasonal offers
• Ensure branding consistency across all marketing channels
• Contribute ideas for creative campaigns and social media growth

Analytics & Reporting

• Track campaign performance using analytics and reporting tools
• Analyze customer behavior, engagement, and conversion data
• Prepare weekly and monthly marketing performance reports
• Recommend improvements based on campaign insights and ROI analysis

Lead Generation & Sales Support

• Generate qualified leads for furniture sales and interior design projects
• Optimize landing pages and customer funnels for better conversions
• Coordinate with sales teams to improve lead quality and follow-up performance
• Support showroom promotions and online product campaigns

Market Research & Strategy

• Research competitors, market trends, and audience behavior
• Identify new growth opportunities and advertising channels
• Stay updated with digital advertising trends and algorithm changes
• Assist in developing overall digital marketing strategies