We Are Hiring: Senior Marketing Manager We are looking for a Senior Marketing Manager to join a fast-growing, purpose-driven startup operating in Egypt. This is a high-impact leadership role for someone who can build a strong brand presence, drive marketing strategy, and lead growth initiatives from the ground up.
About the Role As a Senior Marketing Manager, you will report directly to the CEO and play a key role in shaping the company’s brand, voice, and market positioning. You will lead marketing efforts across all channels, combining creativity with data-driven decision-making to achieve sustainable growth.
Key Responsibilities Brand Strategy & Identity Develop and own the company’s brand strategy, positioning, and identity Define brand voice, tone, and messaging across all touchpoints Ensure consistency across all communication channels Build a trusted and recognizable brand in the Egyptian market
Marketing & Growth Design and execute a full-funnel marketing strategy (online & offline) Lead campaigns from ideation to execution and performance analysis Drive customer acquisition, engagement, and retention Manage digital channels (social media, SEO/SEM, email, content) Identify new growth opportunities, partnerships, and channels
Content & Communications Oversee high-quality content creation aligned with brand goals Manage internal and external communications professionally Lead PR and media outreach initiatives Develop content in both English and Arabic
Analytics & Performance Set, track, and report on marketing KPIsOptimize campaigns based on data and insights Conduct market research and competitor analysis
Team & Budget Management Build and lead the marketing team Manage budget with focus on ROI and efficiency Collaborate cross-functionally with leadership and other teams
Requirements Bachelor’s degree (MBA is a plus)8–10 years of experience in marketing or brand management Strong experience in building brands from scratch (0 → 1) Expertise in digital marketing and content strategy Proven track record with measurable results Strong creative thinking and storytelling skills Data-driven mindset with analytical capabilities Fluency in English and Arabic Ability to handle sensitive topics with professionalism
What We Offer Full medical coverage Leadership role with direct impact on business direction Supportive and collaborative work environment Career growth and development opportunities Team-building activities and events