Full Time
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GROOVY Medical Spa

Job Details

 

  •  Meet with account to establish account scope and budget once per month
  •  Develop marketing campaigns for both traditional and digital media
  •  Oversee each phase to ensure team meets deadlines set with the account
  •  Evaluate marketing campaigns for effectiveness
  •  Ensuring account interactivity through daily stories within the area of interest for both business and personal perspective (an average of 14 per day )
  •  Market analysis to competitors, highlight the USP of his/her account and how to capitalize that against the competitor.
  •  Innovate in the content calendar to serve the account strategic plan ahead
  •  Enhance copywriting skills to provide a content for posting
  •  Assisting the creative team with the design of promotional materials
  •  Monitoring social media and company website metrics
  •  Suggesting new ways to promote company offerings and to reach consumers
  •  Developing and implementing marketing plan
  •  Promoting brand awareness through marketing efforts
  •  Supporting the marketing team with marketing activities by demonstrating expertise in various areas including optimization, advertising, social media , direct marketing and event planning
  •  Assisting with the analyses of marketing data as, campaign results, conversion rates and online traffic in order to improve marketing strategies and campaigns
  •  Develop and execute marketing initiatives to appeal to target audience using appropriate channels such as social media and traditional media
  •  Develop means of measuring effectiveness of marketing and promotional campaigns, including advertising and communications strategies
  •  Analysing the effectiveness of digital strategies by tracking metrics such as conversion rates
  •  Writing reports on digital advertising campaign performance on a monthly or weekly basis
  •  Setting media buying plan and strategy
  •  Coordinating with outside and external partners as agencies, art services, web designer, marketing, print houses and colleagues as necessary
  •  Communicating with clients about layout and design
  •  Developing social media content plans that are consistent with the company’s brand identity
  •  Creating consistent, meaningful content on all social media platforms, including writing and editing social media posts, improving customer engagement, and promoting social media campaigns
  •  Managing a high volume of daily social media posts
  •  Communicating with social media followers, including responding to queries in a timely manner
  •  Developing and managing social influencer programs and attending social influencer events
  •  Using analytical tools such as Google Analytics, Hootsuite Pro, and Facebook Insights to monitor and evaluate the company’s social media presence and performance
  •  Preparing monthly reports on social media marketing efforts
  •  Suggesting recommendations to adjust the social media marketing strategy for optimal results
  •  Staying up to date on best practices and emerging trends in social media
  •  Performing other duties when needed
  •  Meeting with the internal team to brainstorm and define the advertising strategy and requirements

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About GROOVY Medical Spa
Egypt, Cairo