Key Responsibilities
Lead Generation & Prospecting• Identify and research potential clients across target industries and markets.• Generate new business opportunities through cold calling, Linked In outreach, email campaigns, and networking.• Build and maintain a pipeline of qualified leads aligned with the company’s ICP.
Lead Qualification• Conduct initial discovery conversations to understand client needs, challenges, and decision processes.• Qualify leads using structured frameworks (e.g., BANT, MEDDIC, or similar).• Book qualified meetings for Account Executives and Presales teams.
Pipeline Management• Maintain accurate records of leads and activities in the CRM system.• Track outreach performance and conversion metrics.• Support sales campaigns and ABM initiatives targeting strategic accounts.
Market & Client Insights• Research market trends in Customer Experience (CX), BPO, and digital transformation services.• Identify new vertical opportunities and potential partnerships.• Provide feedback to the sales team on market needs and messaging effectiveness.
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Requirements
Experience• 2–3 years of experience in Sales Development, Lead Generation, or Inside Sales.• Experience in CX solutions, outsourcing, BPO, contact center services, or technology services is preferred.• Proven experience in cold outreach and pipeline generation.
Skills• Strong communication and relationship-building skills.• Ability to confidently engage with decision-makers.• Excellent research and prospecting skills.• Experience using CRM systems and sales tools (Linked In Sales Navigator, Zoho.. etc)• Highly organized with strong follow-up discipline.
Education• Bachelor’s degree in Business, Marketing, Communications, or related field is preferred.
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Success Metrics (KPIs)• Qualified meetings booked per month• Opportunities generated for the sales pipeline• Outreach activity metrics (calls, emails, Linked In outreach)• Lead-to-opportunity conversion rate
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Preferred Qualifications• Experience selling CX / Contact Center / BPO / Outsourcing services• Exposure to enterprise or GCC markets• Understanding of customer experience transformation, omnichannel support, and contact center technologies