Full Time
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Farinas Marketing Services

Job Details

B2B Lead Generation

  • Support prospecting initiatives and targeted outreach (LinkedIn, email, forms/webinars) to generate qualified leads for IT, cybersecurity, fintech, logistics, hospitality, and manufacturing clients.
  • Assist in building and enriching wholesaler/partner databases and lists for campaigns.
  • Track funnel metrics (impressions → clicks → leads → meetings) and propose optimizations to improve lead quality and reduce CPL.

Digital Marketing Execution

  • Contribute to SEO tasks (keyword research, on‑page updates, basic technical checks) to grow qualified organic traffic.
  • Assist in content operations: blog briefs, case studies, landing page copy, website updates (WordPress/CMS), and asset management.
  • Help set up and monitor paid campaigns (Google Ads, LinkedIn Campaign Manager, retargeting) under senior guidance.
  • Support website projects (UX feedback, content loading, QA, basic analytics tagging).

Analytics & Reporting

  • Maintain dashboards (GA4/Looker Studio), follow UTM discipline, and prepare weekly performance summaries.
  • Document experiments (A/B tests), learn from results, and recommend next steps.

Events & Media (as needed)

  • Coordinate basic tasks for webinars/events and assist with content capture (photography/video brief) and post‑event reporting.

Learning, Coaching & Environment

  • Expert coaching & feedback: Weekly reviews with senior strategists; exposure to real client work and campaigns shipped across KSA/GCC.
  • Structured learning system: Playbooks, SOPs, data reviews, and templates to accelerate mastery.
  • Flexible, supportive culture: Hybrid work, clear processes, and a collaborative team environment.

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