• Responsible for creating high-quality visual content that aligns with the company’s brand identity and marketing objectives, acting as a brand guardian to ensure consistent and impactful visual communication. The role involves leading the design process for digital and print materials, supporting marketing campaigns, and ensuring a cohesive visual experience across all platforms.


• Act as a brand guardian, ensuring all visual materials adhere to brand guidelines and maintain brand integrity across all touchpoints, including subsidiary communications.


• Collaborate with team to develop design strategies that support marketing objectives and brand positioning.


• Develop creative concepts and execute designs for digital campaigns, social media, web, presentations, email templates, and online advertising.


• Design print materials including brochures, flyers, banners, reports, and other collaterals.


• Design and produce all visual assets for company events, including but not limited to signage, banners, presentations, stage backdrops, promotional materials, and digital displays


• Develop and implement visual branding elements for the office environment, including signage and internal materials.


• Create templates, visual libraries and guidelines for presentations and documents to maintain brand consistency and to ensure accessibility within organization.


• Ensure consistency in branding and visual language across all materials.


• Manage multiple design projects from concept to delivery within set timelines.


• Collaborate with content team to understand design requirements and deliver impactful visuals.


• Oversee photoshoots or videography shoots to ensure consistency with visual message and brand


• Review and refine designs to meet high standards of visual quality and creativity.


• Provide art direction and feedback to junior designers or freelancers when needed.


• Manage supplier and vendor relations for the production of all branded materials including business cards, giveaways, etc., including sourcing, quoting, overseeing production, and ensuring brand guideline adherence.


• Track and manage expenditures related to design projects and vendor production, ensuring adherence to budget.


• Maintain and evolve the visual identity of the brand and design guidelines


• Ensure all designs adhere to brand guidelines and enhance brand recognition.


• Research and recommend new design trends, technologies, and approaches to enhance the brand's visual communication.


• Stay current with design trends, techniques, and tools to continuously improve design quality and creativity and drive innovative and impactful design solutions.


• Recommend innovative ideas to enhance visual communication.


• Provide brand orientation sessions to various internal teams to drive brand awareness.


• Participate in ad-hoc Marcoms projects as needed.

Skills

• Bachelor’s degree Graphic Design, Visual Communications, or a related field.


• 2-5 years of professional graphic design experience.


• Strong portfolio showcasing both digital and print design work.


• Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign, After Effects).


• Experience in motion graphics and video editing is a plus.