- Develop and execute comprehensive marketing strategies to drive brand awareness and lead generation for RFCO Developments’ real estate projects.
- Oversee the planning, implementation, and optimization of multi-channel marketing campaigns, including digital, print, and event-based initiatives.
- Lead, mentor, and inspire the marketing team to achieve ambitious goals and deliver high-impact results.
- Collaborate with sales, design, and development teams to ensure cohesive messaging and alignment with business objectives.
- Analyze market trends, competitor activities, and customer insights to inform strategic decisions and identify new opportunities.
- Manage the marketing budget, allocate resources effectively, and ensure maximum ROI on all marketing activities.
- Establish and maintain relationships with external partners, agencies, and media outlets to enhance brand visibility.
- Oversee the creation and curation of engaging content for websites, social media, and promotional materials.
- Monitor and report on campaign performance, providing actionable insights and recommendations for continuous improvement.
- Ensure all marketing activities comply with industry regulations and uphold the company’s brand standards.
Minimum of 10 years of experience in a marketing role, preferably 5 years within the real estate sector.Proven ability to develop and implement successful marketing strategies.Strong leadership skills with experience managing teams and projects.Excellent communication, presentation, and interpersonal abilities.Demonstrated expertise in digital marketing, social media, and content creation.Analytical mindset with proficiency in interpreting marketing data and metrics.Ability to work effectively in a fast-paced, office-based environment.Creative thinker with a passion for innovation and brand storytelling.Strong organisational and time management skills.Flexibility to adapt to changing priorities and business needs.