Job Overview:
We are seeking a creative and strategic Media & Brand Presence Specialist to elevate our brand's visibility and identity across digital, social, and traditional media platforms. You will be responsible for developing, implementing, and managing media strategies that strengthen our brand presence and engage our target audience.
Key Responsibilities:
- Develop and execute media and brand strategies to increase visibility and market presence.
- Manage all social media platforms (content creation, scheduling, analytics).
- Collaborate with designers, influencers, and media outlets to produce branded content.
- Monitor and analyze brand performance across channels, providing insights and recommendations.
- Manage public relations activities including press releases, media coverage, and events.
- Ensure brand consistency across all communication channels and marketing materials.
- Stay updated with industry trends and competitor strategies.
- Coordinate with internal teams to align media initiatives with business goals.
Bachelor’s degree in Marketing, Communications, Media, or a related field.Proven experience in media management, brand marketing, or related roles.Strong understanding of social media trends, SEO, and content strategy.Excellent written and verbal communication skills.Creative mindset with attention to detail.Proficiency in tools like Canva, Adobe Suite, social media schedulers, and analytics toolsPreferred:Experience working with influencers and media agencies.Background in PR or journalism is a plus.