Marketing Executive

BTC-Egypt Gold - Egypt - Cairo

The Marketing Executive will be responsible for overseeing the marketing and branding efforts of Gemeva branches across the region. This role involves developing and executing strategies to elevate the brand’s presence, increase customer engagement, and drive sales growth. Key responsibilities include:

  • Developing and managing the brand identity to maintain consistency across all locations.
  • Building and maintaining partnerships and collaborations with relevant luxury/local brands and organizations.
  • Leading social media and digital marketing strategies to enhance online presence and customer engagement.
  • Planning and executing event management and retail marketing operations in line with Gemeva's brand values.
  • Creating and managing the marketing and promotional calendar, including campaigns, launches, and seasonal promotions.
  • Coordinating with store teams to ensure the implementation of marketing activities at the branch level.
  • Collaborating with marketing agencies for content creation, production, and execution across all media platforms.
  • Managing the development of creative assets for campaigns, events, exhibitions and in-store materials in partnership with agencies or freelance talent.
  • Analyzing market trends, customer insights, and competitor activities to adjust marketing strategies accordingly.

Bachelor’s degree in Marketing, Business Administration, or a related field.Minimum of 5 years of experience in brand management, marketing, or a similar role, preferably in retail.Proven experience working with marketing or creative agencies for content creation, production, and execution.Strong knowledge of digital marketing, social media platforms, and emerging marketing trends.Experience in event planning and execution.Excellent communication and negotiation skills for managing collaborations and partnerships.Creative mindset with strong attention to detail and a passion for branding.Ability to work in a fast-paced environment and manage multiple projects simultaneously.Familiarity with the luxury retail sector and understanding of customer behavior in the region is preferred. 
Post date: Today
Publisher: Wuzzuf .com
Post date: Today
Publisher: Wuzzuf .com