Digital Marketing Manager

lxbfYeaa - Egypt - Cairo

Duties & Responsibilities:

  • Develop and execute comprehensive digital marketing strategies across various channels including SEO, SEM, PPC, email marketing, social media, and display advertising campaigns.
  • Manage and oversee all digital marketing activities and campaigns to ensure brand consistency and maximum ROI.
  • Plan all web, SEO/SEM, email, social media, and display advertising campaigns.
  • Build, and maintain our social media presence.
  • Measure and report the performance of all digital marketing campaigns and assess against goals (ROI and KPIs).
  • Brainstorm new and creative growth strategies through digital marketing.
  • Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints.
  • Collaborate with agencies and other vendor partners.
  • Evaluate emerging technologies.
  • Provide thought leadership and perspective.

Team Responsibilities:

  • Lead, mentor, and develop the digital marketing team, ensuring continuous professional growth and skill enhancement.
  • Oversee the creation and curation of high-quality, engaging content and designs across all digital assets.
  • Set clear, measurable goals and KPIs for team members, regularly reviewing and providing constructive feedback.
  • Foster a collaborative and creative work environment, encouraging team members to share ideas and strategies.
  • Oversee the delegation and management of tasks within the team to ensure timely and effective campaign execution.
  • Provide training and resources to the team to stay current with industry trends and best practices.
  • Conduct regular team meetings to discuss progress, address challenges, and align on priorities.
  • Act as a liaison between the digital marketing team and other departments to ensure alignment and effective communication.

 


Minimum of 5-7 years of experience in digital marketing, with at least 3 years in a managerial or leadership role.Proven track record of developing and executing successful digital marketing strategies across multiple channels (SEO, SEM, PPC, social media, email, etc.).Hands-on experience in managing and optimizing paid advertising campaigns (Google Ads, Facebook Ads, etc.).Experience working with analytics tools such as Google Analytics.
Post date: 29 August 2024
Publisher: Wuzzuf .com
Post date: 29 August 2024
Publisher: Wuzzuf .com