Company Description Centro is a diversified technology solutions provider that helps organizations harness digital opportunities through process orchestration and security enablement. The company offers a broad range of integrated technology services and solutions designed to drive efficiency, resilience, and growth. Centro’s approach emphasizes collaboration and shared success, fostering strong, long-term relationships with clients. Team members work in a culture that values innovation, accountability, and continuous improvement, making it an engaging environment for professionals who want to contribute to meaningful technology outcomes. Role Description Lead Generation• Research and identify target companies and decision-makers. • Build and maintain prospect databases. • Generate new leads through outbound prospecting. • Utilize Linked In, email campaigns, cold calling, and networking.
Prospecting • Execute daily outbound activities, including: 1. Cold calls 2. Cold emails 3. Linked In outreach 4. Follow-up sequences • Personalize outreach based on industry and prospect needs.
Lead Qualification • Qualify prospects using predefined criteria. • Understand client pain points and business requirements. • Determine budget, authority, need, and timeline. • Schedule meetings for the Account Executive or Sales Manager.
CRM Management • Maintain accurate records in the CRM. • Update lead status, activities, and meeting outcomes. • Track follow-ups and next actions.
Market Intelligence • Monitor competitors and industry trends. • Identify new market opportunities. • Share customer insights with the sales and marketing teams.
Collaboration • Work closely with Marketing on campaigns and lead nurturing. • Coordinate with Sales to ensure smooth handoff of qualified opportunities.
Qualifications Education • Bachelor’s degree in Business, Marketing, Communications, or a related field. Experience • 2–3 years in business development, SDR, BDR, telemarketing, or lead generation. • Experience selling BPO, Contact Center, IT Outsourcing (ITO), Software, Saa S, or technology services is preferred. Required Skills • Excellent English communication (written and verbal) • Strong cold-calling skills • Email prospecting • Linked In Sales Navigator • CRM experience (Zoho, or similar) • Research and lead qualification • Negotiation skills • Relationship building