Job summary The Key Account Sales Lead is responsible for leading and growing Beko’s strategic key accounts by driving sales performance, strengthening long-term partnerships, and ensuring effective execution across retail operations. The role focuses on managing high-value accounts, leading negotiations, coordinating cross-functional execution, and delivering sustainable revenue growth within the home appliances and consumer electronics sector.
Key Responsibilities Lead and manage assigned strategic key accounts to achieve and exceed sales, revenue, and profitability targets. Own the end-to-end account strategy, including planning, execution, negotiation, and performance tracking. Build and sustain long-term partnerships with senior stakeholders, buyers, and decision-makers within key accounts. Lead commercial negotiations covering pricing, promotions, contracts, listings, and in-store visibility. Drive effective execution of go-to-market initiatives in collaboration with Marketing, Trade Marketing, and Sales Operations. Ensure optimal stock availability, merchandising standards, and brand presence across key retail partners. Analyze sales performance, market trends, and competitor activity to identify growth opportunities and mitigate risks. Coordinate cross-functionally with Logistics, After-Sales, Finance, and Supply Chain to ensure seamless account operations. Lead account reviews, prepare performance reports, and provide strategic recommendations to management. Act as the main escalation point for key accounts, ensuring timely resolution of operational and commercial issues. Support capability building and best-practice sharing within the sales team when required.
Qualifications & Experience Bachelor’s degree in business administration, or a related field. Strong understanding of retail operations and key account management principles. Minimum 7 years of experience in outdoor sales or key account management within the home appliances or consumer electronics sector. Valid driver’s license and ownership of a car.