We are looking for an enthusiastic Senior Marketing Specialist to help us in our overall marketing efforts. You will be an integral part of the development and execution of marketing plans to reach targets from brand awareness to product/service promotion.
A Marketing specialist should be a competent professional able to grasp consumer behavior trends and generate creative ideas. You should also be well-versed in specialized marketing concepts, principles, and tactics.
The goal is to deliver effective marketing programs that will help our reputation and growth.
Job Accountabilities:
1. Conduct market research to find answers about consumer requirements, habits, and trends.
2. Brainstorm and develop ideas for creative marketing campaigns
3. Assist in outbound or inbound marketing activities by demonstrating expertise in various areas (content development and optimization, advertising, events planning, etc.)
4. Liaise with external vendors to execute promotional events and campaigns
5. Collaborate with marketing and other professionals to coordinate brand awareness and marketing efforts
6. Plan and execute initiatives to reach the target audience through appropriate channels (social media, e-mail, TV, etc.)
7. Assist in analyzing marketing data (campaign results, conversion rates, traffic, etc.) to help shape future marketing strategies.
8. Undertake individual tasks of a marketing plan as assigned.
Education:
BSc in Business, Marketing, Communications, Public Relations, or a relevant field.
Required Skills:
· Proficiency in MS Office
· Excellent verbal and written communication skills
· Good presentation, communication, and negotiation skills.
Required Experience:
· Proven work experience as a Marketing Communications Specialist
· Hands-on experience with web content management tools, such as WordPress.
· Knowledge of SEO and Google Analytics.
· Experience with marketing campaigns on social media is a plus.
· Agency background is a plus.
· 3-5 years of experience.
To Apply:
Please send your CV to: [Click to show email] mentioning the Job Title in the email subject.