Senior Digital Marketing Specialist

Responsibilities

  • Responsible for developing, implementing, and managing mobile marketing campaigns.
  • Managing Performance & Media Advertising budget for campaigns on Facebook Ads, TikTok & Google Ads.
  • Developing digital strategies to drive mobile traffic to the app.
  • Raising brand awareness and online presence through social marketing campaigns.
  • Push marketing communication through different channels (Notifications - Journey - Popups .. etc).
  • Create In-App Journeys to increase Activation & retention rates.
  • Create Lead generation campaigns on the BNPL Services

Certificates & Skills Requirements

  • Proven Experience in marketing & digital marketing tools.
  • Proven Experience in Content Creation & Copywriting.
  • Proven Experience in media buying: Facebook ads, TikTok ads & google ads.
  • Proven Experience in analytical tools such as google analytics & Mixpanal.
  • Proven Experience in Mobile Marketing & ln app campaigns.
Post date: 24 September 2024
Publisher: LinkedIn
Post date: 24 September 2024
Publisher: LinkedIn