• Develop, execute, and optimize media buying campaigns across various platforms, including search, social, programmatic, and display advertising.

• Define and implement media buying strategies that align with the company's goals and objectives, such as increasing sales, improving ROI, and expanding brand awareness.

• Monitor and analyze media buying performance metrics, such as CTR, CPA, ROAS, and LTV, to identify opportunities for optimization and improvement.

• Collaborate with cross-functional teams, including sales, e-commerce, to develop and launch successful media buying campaigns that drive traffic, sales, and revenue.

• Stay up-to-date with industry trends, best practices, and emerging technologies to identify new opportunities for media buying and optimization.

• Manage relationships with agencies and negotiate media buying contracts to ensure competitive pricing and performance.

Qualifications:

• Bachelor's degree in marketing, advertising, or related field.

• 5+ years of experience in media buying, GULF experience is advantage.

• Strong knowledge of media buying platforms, such as Google Ads, Facebook Ads, and programmatic advertising.

• Experience managing media buying campaigns at scale, with a proven track record of driving results.

• Strong analytical skills and experience using data to inform media buying decisions.