Company Description Icon International for Exhibitions & Conferences (ICON Expo) is a specialized exhibitions and events company with over 20 years of experience delivering world-class trade shows, conferences, and international events. The company serves corporate clients, organizations, and government entities with professional event management, customized B2B consulting, and comprehensive marketing support. ICON Expo focuses on building effective business platforms that help exhibitors and visitors connect, discover new opportunities, and expand their networks. The company has a strong presence in the Saudi market and supports growth across regional and international markets. Role Description This is a full-time, on-site Senior Media Buyer role based in Alexandria. The Senior Media Buyer will be responsible for planning, negotiating, and purchasing media across digital, print, outdoor, and broadcast channels to support exhibitions, conferences, and related campaigns. Daily activities include developing media plans aligned with event objectives, monitoring campaign performance, optimizing placements, and preparing reports and insights for internal stakeholders. The role involves collaborating closely with marketing, event management, and B2B consulting teams to ensure media investments drive attendance, brand visibility, and measurable ROI. The Senior Media Buyer will also maintain strong relationships with media vendors, stay current with market rates and trends, and recommend innovative channels and formats to enhance campaign impact. Qualifications Candidates should possess strong Media Planning and Media Strategy skills to design effective, multi-channel campaigns. Candidates should possess solid Media Buying experience, including negotiation, rate benchmarking, and vendor management. Candidates should possess excellent Analytical Skills for interpreting campaign data, optimizing performance, and reporting results. Candidates should possess clear and professional Communication skills for collaborating with internal teams and external partners. Proven experience as a Media Buyer or Senior Media Buyer, preferably in events, exhibitions, or related industries. Strong understanding of both traditional and digital media channels and audience targeting methods. Ability to manage multiple campaigns simultaneously, work under deadlines, and prioritize effectively. Proficiency in media planning and analytics tools; advanced Excel skills are an advantage. Bachelor’s degree in Marketing, Media, Business, Communications, or a related field, or equivalent practical experience. Fluency in English; Arabic language skills are a plus for regional coordination.???? Location: Alexandria, Egypt – Smouha Office???? Employment Type: Full-time???? Work Model: On-site???? Working Days: Sunday to Thursday