Job Purpose
Internal Communication & Branding Senior Executive is responsible for supporting in planning, creating, and executing all Internal Communication Campaigns & Activities for MAGRABi, including in-person and virtual events, videos story board, company Intranet, internal branding, and e-communications across all operating markets (Egypt, UAE, Saudi, Qatar, Kuwait & Lebanon).
Qualifications And Education
Bachelor’s degree in Business Administration, Marketing, mass communication or any relevant field. Professional expertise with social media technologies and advanced knowledge of various communication tools.
Experience
3 to 5 years of experience in internal communications or closely related experience, with proven success. Ability to work in a multicultural environment. Experience in developing internal communications platforms, channels, guidelines, and practices; communicating to frontline teams.
Job Responsibilities
Develop and implement the yearly internal communication agenda that aligns with the company’s mission and culture, and showcases corporate identity through internal and executive channels. Manage the company’s internal communication platforms and tools including but not limited to internal announcements, in-person or virtual events, videos story board, company Intranet, overseeing internal branding and e-communications, etc. Collaborate with the Talent Acquisition team to execute a robust employer branding strategy across Linked In and other platforms. Work cross-functionally across department teams to initiate and manage internal projects that foster employee engagement, inclusivity, and a unified company culture. Work hand in hand with the engagement team to bundle & communicate activities in a synchronized harmonic manner. Acquire and maintain a detailed knowledge of the company’s policies, culture, norms and strategies, and to keep up to date with relevant developments. Participate in the evaluation of communication campaign outcomes, providing support to ensure success. Oversee the full cycle of agency management, from briefing to performance evaluation. Manage and supervise advertising agencies throughout the entire cycle from drafting & circulating briefs, pitching to working with them throughout the year and evaluating their performance. Manage the planning and delivery of both virtual and in-person all-staff events, Town halls and regional Events visits as well as any other duties that may be needed to serve the Internal communication process. Liaise with the People & Culture team to effectively disseminate people initiatives and programs. Ensure consistent communication with different teams & stakeholders in the business & across the company to efficiently communicate different departments initiatives & programs. Partner with country leads to make sure identical employee experience is delivered to our teams across markets. Work closely with Creative team in a smooth efficient manner starting from briefing to reach the desired outcome as well as plan together the communication agenda of the year.