Fans Pass is Saudi Arabia's leading licensed secondary ticketing marketplace for sports and entertainment, and the official ticketing partner of Qiddiya. As we scale across KSA and the wider GCC, paid acquisition is becoming a core growth engine — and we're looking for someone to own it end to end. This is a remote, full-time role open to candidates based in Egypt, Jordan, or Syria. It's a hands-on, individual-contributor position with no direct reports. You'll personally build campaigns, manage budgets, and analyze performance across Google, You Tube, Meta (Facebook & Instagram), Tik Tok, Snapchat, and X — rather than delegating execution to a team.
What you'll do:Campaign Strategy & Execution Plan, launch, and manage paid campaigns across Google Search, You Tube, Meta, Tik Tok, Snapchat, and XBuild and maintain the always-on and seasonal campaign calendar, aligned with Fans Pass's event and sports-season peaks Own audience segmentation, targeting, and creative testing plans per channel Budget & Performance Management Own the full performance marketing budget and allocate spend based on ROAS and CAC targets Set up and maintain conversion tracking, UTMs, and attribution across all channels Build and maintain performance dashboards and report weekly Creative & Landing Page Collaboration Brief creative assets (static, video, UGC-style content) with the brand and design team Run structured A/B tests on creative, copy, and landing pages Reporting & Optimization Deliver regular performance reports with clear insights and next steps Monitor competitor paid activity and industry benchmarks Stay current on platform changes and adapt strategy accordingly
Channels you'll manage:Google Ads (Search, Display, Performance Max), You Tube Ads, Meta Ads Manager (Facebook & Instagram), Tik Tok Ads Manager, Snapchat Ads Manager, X Ads, in-app advertising, and affiliate pages.
What you bring:3–6 years of hands-on performance marketing experience managing paid budgets across multiple platforms Proven track record running Google Ads plus at least two major social platforms (Meta plus Tik Tok and/or Snapchat), with measurable ROAS or CAC results Experience managing meaningful monthly ad spend independently, without a supporting team Solid understanding of conversion tracking, pixel/event setup, and attribution (GA4, Google Tag Manager) Strong analytical skills — able to read performance data and translate it into clear action Bilingual Arabic/English, with the ability to evaluate Arabic-language ad copy and creative Comfortable working remotely with a Riyadh-based team and adapting to KSA business hours/overlap E-commerce, marketplace, ticketing, or events industry experience is a plus
Nice to have:KSA/GCC market experience Familiarity with Tabby/Tamara or regional payment-linked promotions Basic understanding of SEO/GEOGoogle Ads or Meta Blueprint certification
You'll be measured on: ROAS (by channel and blended), CAC, cost per conversion, monthly qualified traffic and conversion rate, and budget pacing accuracy.