دوام كامل
Mazaya -
مصر , القاهرة
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Mazaya

تفاصيل الوظيفة

  • We are seeking a strategic and results-driven Marketing Manager to lead and execute comprehensive marketing strategies that drive brand awareness, customer acquisition, and revenue growth. The Marketing Manager will oversee campaign planning, brand positioning, digital and offline marketing activities, and performance analysis to ensure alignment with business objectives.

    Key Responsibilities
     
  • Strategy & Planning
  • Develop and implement the overall marketing strategy aligned with company goals.
  • Lead annual and quarterly marketing planning and budgeting.
  • Identify market opportunities and growth areas.
  • Analyze customer insights, market trends, and competitor activities.
  • Brand Management
  • Ensure consistent brand positioning and messaging across all channels.
  • Oversee creative direction for campaigns, content, and promotional materials.
  • Maintain strong brand visibility and reputation in the market.
  • Campaign Management
  • Plan and execute integrated marketing campaigns (digital & offline).
  • Manage product launches, seasonal promotions, and activations.
  • Coordinate with internal teams and external agencies.
  • Track campaign performance and optimize accordingly.
  • Digital & Performance Marketing
  • Oversee social media, paid media, SEO, and content strategies.
  • Monitor KPIs such as ROI, lead generation, conversion rates, and engagement.
  • Optimize marketing spend to maximize performance.
  • Team Leadership & Reporting
  • Lead and mentor the marketing team.
  • Manage the marketing budget effectively.
  • Provide regular performance reports and insights to senior management.

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حول Mazaya
مصر, القاهرة