Job Purpose Responsible for the planning, coordination, and execution of on-ground brand activations, events, sponsorship activities, and offline marketing initiatives.
This role ensures high-quality execution, cost efficiency, and full compliance with brand and corporate identity (CI) guidelines across all offline touchpoints.
This position plays a critical hands-on role in bringing brand experiences to life while coordinating with internal teams and external vendors.
Responsibilities Events & Activations Execution Plan and execute approved events, activations, and promotional activities.
Oversee on-site setup, materials, and timelines to ensure smooth execution.
Support launch events, exhibitions, and brand presence activities.
Brand & CI Compliance Ensure all offline activities and materials comply with brand and CI guidelines.
Conduct on-ground checks and report any deviations for correction.
Vendor & Logistics Coordination Manage vendors and suppliers to ensure timely and quality delivery.
Follow up on quotations, costs, and execution within approved budgets.
Cross-Functional Coordination Liaise with Brand Marketing, Sales, Operations, and Facilities for execution needs.
Ensure alignment between approved plans and on-ground implementation.
Reporting & Follow-Up Provide basic execution updates and post-activity summaries.
Escalate issues, delays, or risks to the direct manager.
Bachelor’s degree in marketing, business or related field.
5+ years’ experience in events management, activations, sponsorships, or offline marketing.
Previous experience in tax accounting or tax compliance is preferred.
Strong organizational and execution skills with high attention to detail.
Solid understanding of brand guidelines and corporate identity compliance.
Ability to manage multiple activities and deadlines simultaneously.
Effective communication and coordination skills.