- Plan and Manage posting calendar either the content designed/created in-house or out sourced according to the digital marketing strategy.
-List on-ground activities and ideas to promote company products and present the main concept/objective of new campaigns.
-Promote engaging content regularly through social advertising (e.g. original text, photos, videos and news).
- Define required specifications and suggestion for all social media campaigns and set specific online-promotional objectives either for new or already-existed products.
-Manage the relation with “media Buyers” to follow ROI analysis reporting to Measure the success of every social media campaign.
- Monitor social media accounts (e.g. Facebook, Instagram, and YouTube channel) and communicate closely with copywriters and designers to ensure content are informative and appealing.
- Collaborate with other teams such as marketing, sales and customer service to ensure brand consistency.
- Report and Provide constructive feedback regarding social media performance.
- Perform research on current benchmark trends and audience preferences and Stay up-to-date with current technologies and trends in promotional activities & competitions, design tools and applications
Bachelor’s degree in Marketing, Communications, Business, or a related field.Certificate in digital MarketingFamiliarity with Web design.Solid knowledge of SEO, keyword research and Google AnalyticsDemonstrated ability to develop and execute successful social media strategies.Excellent written and verbal communication skills in English and Arabic.