- Develop and execute comprehensive social media strategies to enhance brand awareness and customer engagement across all major platforms.
- Manage daily operations of all social media accounts, including content planning, scheduling, and publishing.
- Create, curate, and oversee high-quality, engaging content tailored to target audiences and aligned with brand messaging.
- Monitor, analyze, and report on social media performance metrics, providing actionable insights to optimize campaigns.
- Collaborate with marketing, design, and customer service teams to ensure cohesive brand communication and campaign execution.
- Engage with online communities, respond to customer inquiries, and foster positive interactions to build brand loyalty.
- Stay updated on the latest social media trends, tools, and best practices to ensure innovative and effective strategies.
- Manage paid social media advertising campaigns, including budget allocation, targeting, and performance tracking.
- Identify and build relationships with influencers and brand advocates to expand reach and credibility.
- Handle crisis communication and reputation management on social platforms, ensuring timely and professional responses.
Bachelor’s degree in Marketing, Communications, Business, or a related field.3-5 years of proven experience managing social media platforms for brands or organizations.Expertise in developing and executing social media strategies for e-commerce or retail businesses.Strong understanding of social media analytics, KPIs, and reporting tools.Excellent written and verbal communication skills in English and Arabic.Demonstrated ability to create engaging content and manage multimedia assets.Experience with paid social media advertising and campaign management.Ability to work collaboratively in a fast-paced, cross-functional team environment.Strong organizational skills and attention to detail.Creative thinker with a proactive, problem-solving attitude.