We are seeking a seasoned Area Sales Manager to lead our sales initiatives in Greater Cairo. This role will be crucial in expanding our market presence by securing new agents and hypermarkets` chains while driving sales across both B2B and B2C channels. The ideal candidate will bring a strong background in the Food & Beverage industry and a proven ability to build client relationships.

Key Responsibilities:

• Negotiate contracts with agents and hypermarkets to expand the customer base and boost sales through strategic partnerships.
• Create and implement effective sales strategies for both B2B and B2C channels to achieve revenue targets.
• Build and maintain strong relationships with existing clients while actively seeking new business opportunities.
• Analyze market trends and customer needs to identify potential growth areas and competitive advantages.
• Track sales metrics and prepare reports for management to evaluate performance and adjust strategies as needed.
• Mentor and support sales representatives to enhance their performance and ensure team alignment with company goals.
• Collaborate with marketing teams to develop promotional materials and campaigns that drive sales.
• Conduct regular market visits to engage with clients and gather feedback on products and services.
• Organize and participate in trade shows and industry events to promote the company’s offerings.
• Ensure compliance with company policies and regulatory requirements in all sales activities.