- Develop and implement communication strategies to enhance the hospital's public image and reputation.
- Coordinate internal and external communications, ensuring consistency of messaging across all platforms.
- Oversee the hospital’s social media presence, creating content and engaging with the community to promote health services and initiatives.
- Handle crisis communication, preparing and disseminating information during emergencies or negative events affecting the hospital.
- Possesses the ability to communicate to guest effectively, she/he should have pleasant and persuasive skills and must be able to give comfort to guest while he/she deals with them.
- Monitor public opinion and media coverage, providing reports and recommendations to hospital leadership.
- Assist with patient and staff testimonials, highlighting positive experiences and success stories to foster goodwill.
- Must demonstrate keen interest to find out the real needs of the guest and help resolve their problems.
- Gather guest insights based on their support and service experience.
- document conversation with guest and their concerns and prepare reports
- May participate in campaign to promote new services.
- Report any advanced problem to the direct manger.
- Work closely with direct manager to solve critical problems and develop a detailed report about problem and complaints trend .
Proven experience as a Public Relations Officer or similar PR roleExperience managing media relations (online, broadcast and print)Background in researching, writing and editing publicationsProficient in MS Office and social mediaFamiliarity with project management software and video/photo editing is a plusStrong communication ability (oral and written)Excellent organizational skillsAbility to work well under pressureCreativity and problem-solving aptitude