Job Summary:

We are seeking a dynamic Marketing Electrical Engineer to join our team. This role combines expertise in electrical engineering with marketing acumen to develop and promote our electrical products. The ideal candidate will have a solid technical background in electrical engineering along with experience in creating marketing strategies that effectively communicate product benefits to customers.

Key Responsibilities:

• Develop and implement marketing campaigns that showcase the technical benefits and applications of our electrical products.
• Perform comprehensive market research to track industry trends, understand customer needs, and assess competitor offerings.
• Provide expertise in the creation of marketing materials such as brochures, datasheets, and presentations to ensure technical accuracy.
• Directly engage with customers to collect feedback and offer expert advice on product applications, enhancing customer satisfaction and product development.
• Coordinate with the sales teams to ensure that marketing strategies are in sync with business objectives and product innovations.
• Generate compelling content that clearly explains complex electrical concepts for marketing channels, enhancing brand visibility and market reach.
• Act as a company representative at trade shows and technical conferences, demonstrating products and engaging with potential clients to foster business relationships.
• Co-lead in organizing and managing marketing events, seminars, and other fair events to enhance product visibility and brand recognition.
• Co-lead the development and execution of the social media plan, ensuring alignment with overall marketing strategies and company goals.
• Assist in expanding the network of industry consultants across the country, establishing new partnerships to enhance market penetration and product advocacy.