NOK Human Capital is hiring "Junior brand manager" for one of the biggest FMCG companies in Cairo.
Location: Abu rawash
Key job responsibilities
· Brand Strategy: Contribute to developing and implementing brand strategies that align with the company's vision and goals.
· Market Research: Conduct market research to identify trends, consumer preferences, and competitive landscape.
· Customer Segmentation: Target various consumer categories according to their segmentation.
· Product Launches: Oversee the successful launch of our products in the market, ensuring timely and impactful introductions
· Marketing Campaigns: Write Advertising Briefs to MARCOM and Assist MARCOM in planning, executing, and evaluating marketing campaigns across various channels, including digital, social media, and traditional media.
· Responsible for Instore Communication: Plan and & write Instore briefs to MARCOM and help as needed.
Special Qualifications & Abilities· Bachelor's degree in Marketing, Business Administration, or a related field.· 2 - 3 years of experience in brand management or marketing in the food industry & patisserie.· Strong understanding of marketing principles and strategies.· Excellent written and verbal communication skills and excellent in content creation.