- Work closely with Vendor`s team for all marketing and channel initiatives.
- Research and analyze market trends, customer needs, and competitor offerings.
Select a comprehensive portfolio of MDA products “REF, WM, Gas Cookers, DW, Freezers, etc..” for the market. - Manage brand performance and address any challenges.
- Familiar with material sourcing for Assembly & manufacturing models Using SKD & CKD.
- Create and carry out product launch plans for new appliances; oversee pricing, promotions, and marketing strategies.
- Monitor demand seasonality and ensure product availability and timely delivery to meet customer needs.
- Translate product strategy into detailed requirements and prototypes
- Monitor sales performance and identify trends in the MDA market.
- Analyze data to inform strategic decision-making about product selection and price positioning.
- Generate reports and presentations to communicate key insights to stakeholders.
- Develop and maintain strong relationships with key MDA vendors.
- Full knowledge of building HA value chain to achieve pricing competitiveness, and profitable partnerships.
- Track sell-out data trends in each of the channels and report periodically
- Identify and onboard new vendors to expand our product offerings.
- Work with various teams (design, content, product, sales, logistics) to ensure all projects are aligned with the guidelines and executed within the timelines.
- Help the sales management in creation of sales plan and channel penetration plan.
- Communicate the vision and value of new products to the sales team and develop sales tools that facilitate the selling process.
Proven experience as product manager for at least 5-8 years in the home appliances industry. Preferred Masters in Business Admin. Analytical mind and strong quantitative skills Proficient in related software’s especially Microsoft Office.Strong problem solving skills