- Analyze consumer insights and develops a digital marketing plan and Consumer messaging with proper content matching the greed Target segment and product positioning to meet corporate goals for sales & profit achievement and growth.
- Responsible for Tracking and Analysis and preparing reports.
- Responsible for Affiliate marketing (Influencer’s Campaigns in selecting a diversified pool that matches each Brand’s strategic direction and company image and execution and tracking conversion rates).
- Setting up displays and designing Pharmacies loyalty programs to ensure that helps differentiate a company’s product against competitors in the market, developing promotional campaigns & tactical plans within marketing budgets and professional programs for brand development within Chain Pharmacies in-site Health days, Monthly Online Calendar and Consumer offers.
- Responsible for execution, monitoring, and analysis of the agreed tactical plans.
- Responsible for educational programs delivered to Chain Pharmacies Call centers.
- *Plan, and coordinate Outdoor events with all related activities in terms of defining product groups, and designing promotional printed material and consumer offers.
Job Requirements:Minimum of 3 years of experience in OTC marketing.Bachelor’s degree in pharmaceutical sciences & Vet.Demonstrated success in trade offering, brand visibility & consumer engagement.Proven records in Chain Pharmacies’ marketing and sales activities.Proven ability to influence cross-functional teams, internal and external stakeholders.Established experience in pharmacies and distributors’ engagement.Thinks strategically and demonstrates learning agility.