Job Title: Marketing Specialist – Fashion Division
Location: Tagamoa, Cairo , Egypt
About Us:
At Nile Projects & Trading Co., we are dedicated to curating and delivering high-quality, stylish products that inspire and elevate our customers' lives. Our Fashion Division is at the heart of this mission, and we’re looking for a talented Marketing Specialist to join our team to help us take our brand to new heights.
Role Overview:
As a Marketing Specialist for our Fashion Division, you will play a key role in driving brand growth and customer engagement. You’ll work closely with our creative, sales, and product development teams to craft impactful campaigns that resonate with our audience. If you have a passion for fashion and a proven track record in digital marketing, this role offers the perfect opportunity to blend creativity with strategy.
Key Responsibilities:
- Campaign Management: Develop, execute, and oversee marketing campaigns for the Fashion Division, ensuring alignment with brand goals and audience trends.
- Content Creation: Collaborate with the creative team to create compelling, on-brand content for social media, email, and website channels.
- Market Research: Analyze fashion and retail trends to inform marketing strategies, staying ahead of industry shifts and customer needs.
- Digital Marketing: Manage and optimize digital advertising efforts (social media, SEO, PPC) to increase brand visibility and engagement.
- Analytics & Reporting: Track and measure campaign performance, providing actionable insights to improve future strategies.
- Collaborative Projects: Partner with sales, product, and design teams to ensure cohesive messaging and branding across all platforms.
Bachelor’s degree in Marketing, Fashion Merchandising, Communications, or a related field.2+ years of experience in marketing, preferably in fashion or retail.Strong understanding of digital marketing strategies and tools.Proficiency in content creation and social media management.Excellent analytical and project management skills.Creativity and a keen eye for design, with the ability to work collaboratively in a fast-paced environment.