Senior Copy and Content Writer

HS Group - Egypt - New Cairo

Job Title: Senior Copy and Content Writer

Department: Marketing/Creative

Reports To: Marketing Manager

Summary:

We are seeking a talented and experienced Senior Copy and Content Writer to join our team. In this role, you will be responsible for crafting compelling and engaging content across various channels, including website copy, blog posts, articles, social media updates, marketing materials, and more. The ideal candidate possesses exceptional writing and editing skills, a deep understanding of content marketing strategies, and a passion for creating high-quality content that drives results.

Responsibilities:

Content Creation:

Write clear, concise, and persuasive copy for a variety of mediums, including websites, landing pages, product descriptions, email campaigns, social media posts, blog articles, white papers, and more.

Develop and maintain a consistent brand voice and tone across all content.

Conduct in-depth research to gather information and ensure accuracy.

Collaborate with the marketing team to develop content strategies that align with business objectives.

Generate creative ideas for content that engages target audiences and drives conversions.

Content Strategy:

Contribute to the development and implementation of content marketing strategies.

Conduct keyword research and optimize content for search engines (SEO).

Analyze content performance and make data-driven adjustments to improve results.

Stay up-to-date on content marketing trends and best practices.

Editing and Proofreading:

Review and edit content for grammar, style, clarity, and accuracy.

Ensure all content adheres to brand guidelines and style guides.

Qualifications:

Bachelor's degree in English, Journalism, Marketing, Communications, or a related field.

5+ years of experience in copywriting and content creation.

Proven ability to write engaging and effective copy that drives results.

Excellent writing, editing, and proofreading skills.

Strong understanding of content marketing principles and SEO best practices.

Ability to work independently and as part of a team.

Strong attention to detail and ability to meet deadlines.

Excellent communication and collaboration skills.

Bonus Points:

Familiarity with social media marketing and analytics.



To Apply:

Please submit your resume, cover letter, and a portfolio of your writing samples.

Post date: Today
Publisher: LinkedIn
Post date: Today
Publisher: LinkedIn