Job Title: Marketing Manager

Location: Heliopolis, Cairo, Egypt

About Wellness Medical Park

Wellness Medical Park is a leading healthcare provider in Cairo, offering a comprehensive range of medical and holistic services, including dentistry, orthopedics, physiotherapy, acupuncture, and detox assessment. We are committed to providing high-quality care and promoting wellness to our patients.

Job Summary

We are seeking a highly motivated and experienced Marketing Manager to lead and execute our marketing strategies. The ideal candidate will have a strong understanding of the healthcare industry, a proven track record in developing and implementing successful marketing campaigns, and a passion for promoting health and wellness.

Responsibilities:

• Develop and implement marketing strategies: Create comprehensive marketing plans aligned with Wellness Medical Park's goals and objectives.
• Brand management: Maintain and enhance the brand image of Wellness Medical Park across all platforms.
• Digital marketing: Manage and optimize media buying and online presence including website, social media channels, and online advertising campaigns.
• SEO: Develop and implement SEO strategies to improve organic search visibility and website traffic.
• Content creation: Develop engaging and informative content for various platforms, including website, blog, social media, and brochures.
• Offline marketing: Plan and execute offline marketing initiatives, including direct marketing campaigns, print advertising, billboards, and partnerships with local communities such as social clubs and resident associations.
• Market research: Conduct market analysis to identify trends, opportunities, and competitive landscape.
• Budget management: Monitor and manage the marketing budget effectively.
• Performance analysis: Track and analyze marketing campaign performance, providing reports and recommendations for improvement.