Responsibilities:
1. Formulate, execute, and oversee our comprehensive social media strategy.
2. Identify and prioritize key social media performance indicators.
3. Direct and curate high-quality social media content.
4. Evaluate the efficacy of each social media initiative.
5. Remain informed on emerging social media trends, best practices, and technologies.
6. Engage in cross-functional collaboration with Sales, Product Development, and other departments.
7. Track SEO metrics and user interactions, recommending content enhancements.
8. Establish and nurture relationships with industry experts and influencers through social media channels to fortify our professional network.

Qualifications:
1. Bachelor’s degree in Marketing, Communications, or a related field.
2. Proven experience as a Social Media Strategist or similar role.
3. Familiarity with different social media platforms and best practices.

Required Skills to Be Successful:
1. Proficient in content creation and copywriting.
2. Strong knowledge of analytics tools.
3. Outstanding multitasking abilities.
4. Ability to understand and interpret audience behavior.
5. Critical thinker with strong problem-solving skills.
6. Familiarity with web design and publishing.