- Assist in the development and execution of comprehensive marketing plans to achieve business objectives (content development and optimization, advertising, events planning etc.)
- Develop high-quality, engaging content for various marketing channels, including social media, email marketing, and the company’s website
- Oversee the brand’s social media presence, create engaging content, and manage interactions with followers.
- Supervise and write the press release, flyers, brochures and social media captions.
- Track and analyze key performance metrics, providing insights and recommendations to improve marketing efforts.
- Briefing and communicating with outsourcing agencies, and following up the monthly receivables.
- Oversee the retail branding
- Execute marketing events, such as exhibitions and promotional activities.
- Work with influencers, brand ambassadors, and media partners to enhance brand visibility and engagement.
- Covering all marketing events and activities like creating stories and reels.
- Provide performance reports of all marketing campaigns
- Align tasks with internal teams such as finance sales and moderation.
- Responsible for the B2B deals and collaborations
- Reporting all of the above to the Direct manger.
Education: Bachelor’s degree in Marketing, Communications, or a related field.Experience: 2+ years of experience in marketing, preferably within the luxury goods or jewelry industry.Skills:Strong understanding of digital marketing and social media strategies.Excellent writing and content creation skills.Strong project management and organizational skills.Creative and strategic thinking.Ability to work collaboratively with cross-functional teams. Key Performance Indicators (KPIs):Engagement and reach of marketing campaigns.Website traffic and conversion rates.Growth in social media followers and engagement.ROI on marketing campaigns.Customer acquisition and retention rates.