- Setup, manage and optimize campaigns on Facebook, Google Ads, and any other paid advertising platforms that can generate a positive ROI
- Analyze and optimize campaigns to increase ROI
- Manage and optimize display campaigns across multiple devices
- Develop PPC strategies to increase online visibility
- Good knowledge of trends in online marketing
- Review analytics to identify areas of opportunity
- Utilize conversion rate optimization tactics (e.g. split-testing) to maximize performance.
- Use Google Data reports as well as ensure Google Analytics is working correctly.
A bachelor degree in a related business fieldExpert in Facebook and Google Ads to drive a variety of online marketing campaignsAbility to create effective advertising strategies3 to 5 years in the same positionIn-depth knowledge of Facebook, Google Ads, and Google AnalyticsAn understanding of search engine optimization (SEO) and search engine marketing (SEM)Creativity and ability to work in a dynamic environmentFluent in English