- Research and develop content for the university's website, including program pages, news articles, and other relevant sections.
- Produce high-quality, SEO-optimized content for the university's social media channels, such as Facebook, Twitter, LinkedIn, and Instagram.
- Create compelling copy for university marketing materials, including brochures, flyers, presentations, and email campaigns.
- Collaborate with the marketing and communications team to plan and execute content strategies that support the university's overall marketing and recruitment goals.
- Stay up-to-date with the latest trends and best practices in educational content writing and marketing.
- Proofread and edit content to ensure accuracy, clarity, and consistency of the university's brand voice.
Bachelor's degree in Journalism, English, Communications, Marketing or a related field.Minimum 3-5 years of experience in content writing, preferably in the education or higher education sector.Strong writing and editing skills, with the ability to create engaging and informative content.Familiarity with SEO best practices and content optimization techniques.Excellent communication and interpersonal skills, with the ability to work collaboratively.Proficient in using content management systems, social media platforms, and digital marketing tools.Ability to work under tight deadlines and manage multiple projects simultaneously.