- Conduct research to identify market trends and target customers’ preferences
- Create marketing plans to increase brand awareness
- Ensure strong brand presence in online and offline channels
- Review packaging and positioning of products and suggest improvements
- Research competition and identify opportunities for growth
- Design advertising campaigns for new products/services
- Report to the Brand Manager on the results of advertising campaigns
- Coordinate with the Product Marketing Manager to ensure consistency with the product line strategy
- Assist in developing effective media campaigns and choosing appropriate distribution channels
- Update the pricing of products to align with the company’s long-term objectives
- Participate in organizing promotional events to positively present our company
10 Years of Previous work experience as Marketing Associate or similar rolePrevious experience in Retail industry is A MUST.Previous experience in FMCG industry is Preferable.Experience with product pricing, packaging and positioningFamiliarity with distribution channels and media marketing campaignsKnowledge of digital marketing tools and techniquesAbility to conduct market analysis (and the know-how to use and interpret spreadsheets and charts)Excellent communication skillsCreativityBSc in Marketing, Communication, Business Administration or related field