Urgently required for a well-known Consulting Media and marketing company located in Saudi Arabia has a branch in Egypt located in Nasr City _ Cairo

• Campaign Strategy Development: Work closely with stakeholders to define campaign objectives, target audience, messaging, budget, and key performance indicators (KPIs). Develop comprehensive campaign strategies aligned with business goals.
• Campaign Planning: Create detailed campaign plans outlining tactics, timelines, resource requirements, and responsibilities. Coordinate with internal teams and external partners to ensure alignment and execution of the campaign strategy.
• Creative Direction: Provide creative direction and guidance to design teams, copywriters, and content creators to develop compelling campaign assets such as ads, emails, landing pages, and social media content.
• Media Planning and Buying: Determine the most effective media channels and placements to reach the target audience. Plan and execute media buys, negotiate rates, and manage relationships with media vendors.
• Digital Marketing: Oversee digital marketing efforts, including paid advertising campaigns (PPC), search engine optimization (SEO), social media marketing, email marketing, and content marketing. Optimize digital campaigns for maximum reach, engagement, and conversions.
• Traditional Marketing: Manage traditional marketing channels such as print, television, radio, and outdoor advertising. Develop creative concepts, coordinate production, and monitor performance of traditional marketing campaigns.
• Budget Management: Develop and manage campaign budgets, ensuring efficient allocation of resources to maximize ROI. Monitor spending, track expenses, and provide regular updates on budget performance.
• Campaign Execution: Oversee the implementation of campaign tactics, including scheduling, creative production, ad placement, and distribution. Ensure all elements of the campaign are launched on time and according to plan.
• Performance Monitoring and Optimization: Monitor campaign performance in real-time, track key metrics, and analyze data to identify opportunities for optimization. Make data-driven decisions to improve campaign effectiveness and ROI.
• Reporting and Analysis: Generate regular reports on campaign performance, providing insights, analysis, and recommendations to stakeholders. Communicate results effectively, highlighting successes and areas for improvement.

Education: A bachelor's degree in marketing, advertising, communications, or a related field is typically required. Advanced degrees or certifications in marketing may be advantageous.Experience: Previous experience in marketing, advertising, or campaign management is essential. Candidates may have worked in roles such as marketing coordinator, marketing specialist, or digital marketing manager before advancing to campaign management.15+ years of experience working Media and marketing fieldShould be Proficient in writing technical reportsHas experience in writing technical proposalsStrategic Thinking: Strong strategic thinking and problem-solving skills to develop effective campaign strategies aligned with business objectives. Ability to translate marketing goals into actionable plans and tactics.Creativity: Creative mindset with the ability to develop innovative campaign concepts and compelling messaging that resonates with the target audience.Analytical Skills: Proficiency in data analysis and interpretation to track campaign performance, measure ROI, and identify opportunities for optimization. Experience with analytics tools such as Google Analytics, Adobe Analytics, or social media analytics platforms is beneficial.Project Management: Excellent project management skills to coordinate campaign activities, manage timelines, and ensure deliverables are completed on schedule and within budget.Communication Skills: Strong verbal and written communication skills to effectively convey ideas, present campaign plans, and collaborate with cross-functional teams and stakeholders.Attention to Detail: Keen attention to detail to oversee the execution of campaign tactics, review creative assets, and ensure accuracy in campaign messaging and branding.Tech Savvy: Familiarity with digital marketing tools and platforms, including ad management platforms (e.g., Google Ads, Facebook Ads), email marketing software, content management systems (CMS), and marketing automation platforms.Adaptability: Ability to thrive in a fast-paced, dynamic environment and adapt to changing priorities, requirements, and market conditions.