We are seeking a detail-oriented, and highly analytical Senior SEO Specialist to join our team. The ideal candidate will have a passion for optimizing search engine performance and a knack for implementing strategies that enhance online visibility and drive web traffic. This individual will be responsible for managing the agency projects along with the team and responsible for analyzing, reviewing, and executing changes to websites to optimize them for search engines. This role requires a deep understanding of SEO tactics, tools, and trends to improve page rankings and increase quality organic traffic.
Duties and Responsibilities:
● Perform comprehensive SEO audits on our own and client websites to pinpoint areas for optimization.● Capacity to manage multiple projects simultaneously with strong attention to detail.● Conduct in-depth keyword research and analysis to identify strategic opportunities.● Optimize both on-page and off-page SEO elements to enhance search engine rankings.● Enhance the SEO quality of copy and landing pages for better search engine marketing performance.● Engage in continuous keyword discovery, expansion, and optimization efforts.● Analyze competitors’ advertising links for strategic insights.● Formulate and execute a strategic link-building plan to support SEO objectives.● Suggest modifications to website architecture, content, linking, and other elements to improve SEO standings for key phrases.● Align keyword research with business goals to enhance existing content and identify new opportunities. Requirements:
● Deep understanding of search engine algorithms, ranking strategies, and best practices in SEO.● Experience in Saudi Market.● Experience in HTML, PHP and Word Press.● Proficiency in SEO tools (e.g., Google Analytics, SEMrush, Ahrefs, Moz, Google Tag ) and keyword research tools.● Strong analytical skills to interpret data and insights, with proficiency in Excel or similar data analysis tools.● Experience with on-page and off-page SEO tactics, including link building and content optimization.● In-depth knowledge of backlinks● Ability to perform competitive analysis and identify gaps in content or strategy.● Excellent verbal and written communication skills, with the ability to create SEO reports and present findings effectively.● Experience working with cross-functional teams and collaborating with web developers, content writers, and marketing professionals to implement SEO strategies.● Creative thinking with the ability to identify and resolve problems effectively.● Up-to-date with the latest trends and changes in SEO and digital marketing